Influencer, Gym Partnership & Affiliate Manager

Influencer, Gym Partnership & Affiliate Manager

Function: Brand Team Reports to: Head of Brand Level: Manager (red) Location: Leeds (Colton) 2mins from Junction 46 – M1, 20mins from Leeds Station Compensation: Dependant on experience

Background Gym King was founded in 2015 and has grown from ‘bedroom brand’ to a leading athleisure company with £26m sales in the most recent financial period, available in 1,000 retail stores and online at thegymking.com. A highly entrepreneurial business driven as a tight, fast-moving SME. Gym King believes that we are all fighting for something and that something can be achieved with the right mindset and self-belief. We believe that it is not just our products which set us apart, but also our people and we have an ambition to build a team of the most talented individuals in our industry.

The Role We’re looking for an ambitious Influencer & Affiliate Manager to lead and scale our influencer ecosystem across gifted, affiliate, and paid partnerships. This role will sit at the heart of our creator strategy — building long-term relationships, growing affiliate revenue, and launching a highly engaged micro-community of creators. You’ll be responsible for managing and expanding the men's and women's communities— a gifted micro-influencer group of 120 male & female creators — while also driving performance across affiliate platforms and securing paid influencer partnerships for both female and male talent.

Key Responsibilities

Influencer & Community Management Launch, manage, and grow the affiliate communities (120 gifted female/male creators), ensuring strong engagement, brand alignment, and consistent content output Own day-to-day communication with creators, including gifting, content guidelines, timelines, and performance feedback Build long-term relationships with influencers to support brand advocacy and retention

Affiliate Growth & Revenue Launch and scale affiliate revenue across LTK, AWIN, and LoudCrowd Recruit, onboard, and manage affiliate influencers across multiple tiers Track performance, optimise commission structures, and identify high-performing creators to scale Work closely with e-commerce and marketing teams to align campaigns with trading priorities

Paid Influencer Campaigns Source, negotiate, and manage paid influencer partnerships across both female and male creators Build a diverse influencer pipeline across fashion, lifestyle, fitness, and culture Manage budgets, contracts, deliverables, and reporting for paid campaigns Gym & Studio Partnerships (Pilates/ Women's Fitness) Build and manage partnerships with Pilates studios and women’s gyms aligned to the brand Onboard and support gym partners, acting as the main point of contact Create mutually beneficial activations including gifting, affiliate links, discount codes, and events Collaborate on in-studio content, community initiatives, and brand moments Track performance through redemptions, affiliate revenue, and engagement Identify instructors and studios as potential influencer and affiliate talent

Reporting & Strategy Monitor KPIs across gifting, affiliate, and paid activity Produce regular performance reports with clear insights and recommendations Spot trends in content, platforms, and creators to inform future strategy

Why Join Us Own and shape a growing influencer and affiliate ecosystem Work with a highly engaged micro-creator community from day one Real opportunity to drive measurable revenue impact Fast-paced, creative environment with room to build and lead

Key Competencies, Behaviours & Experience · Minimum of 2-3 years proven experience in influencer marketing & content creation (ideally within a similar company). · Experience managing gifted communities and scaling affiliate revenue · A passion for engaging with the customer. Ability to think creatively and strategically. · A proactive attitude with a curiosity to learn and adapt to new social media. · Highly organised and able to prioritise a busy workload methodically. · The ability to work both independently and within a team. · Excellent communication & strong negotiation skills. · Strong attention to detail. · High affinity to the Gym King brand, with a keen interest in product. · Strong project management skills: demonstrated ability to execute successful projects with minimal guidance in a fast-paced environment. · High energy levels & inspiring ability to maintain positive outlook. · Flexible and open-minded approach to evolving business requirements. · Able to clearly present to the wider team · Full UK driving licence.

Gym King values: Fearless Focussed Driven Resilient Team Player The successful candidate will demonstrate behaviours that are aligned to these values.

Benefits: Salary commensurate with experience 25 days holiday (plus bank holidays) option to ‘buy’ up to 2 extra days Free onsite parking Relaxed and friendly working environment 50% Gym King discount for staff, friends & family 10 days sick pay (after completion of probationary period) Hybrid working (1 day a week work from home, usually on a Tuesday or Wednesday) Health Cash Plan (after completion of probationary period) GK profit related bonus scheme Flexible start (between 08:00-10:00) & finish (between 16:00 – 18:00) times Staff shop with heavily discounted sample Gym King products Cycle to Work Fully paid for annual staff party

Working hours: Due to the nature of this role, the hours will be full time (37.5 hours per week) Monday-Friday, although a flexible approach is required at times to meet the needs of the role. Location: This role is based at Unit 6 Temple Point, Bullerthorpe Lane, Colton, Leeds LS15 9JL. 2 minutes off the M1 J46. 20 minutes from Leeds station. There will be a requirement to travel both nationally and internationally as part of this role.