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Senior Marketing Analyst ME&I, Kansas City, Missouri
WPP
Kansas City
Early applicant
Hybrid
Full-time
We are seeking a highly analytical and detail-oriented Senior Marketing Analyst to drive data-driven decision-making for our consumer and household products portfolio. This role will translate complex marketing and sales data into actionable insights, directly supporting strategy and optimizing performance across various channels. You will contribute to marketing analytics initiatives, leveraging advanced tools and methodologies to uncover opportunities for growth and efficiency. This role requires...
Skills
Marketing analytics
Consumer and household products
CPG
Digital marketing
Website performance
Media campaigns
E-commerce
Google Analytics 4
Adobe Analytics
Tableau
Power BI
SQL
Python
R
IRI
Nielsen
Retail Link
Numerator
A/B testing
Marketing mix modeling
Google Cloud Platform
AWS
Azure
Data warehousing
Senior Marketing Analyst ME&I, Kansas City, Missouri
WPP
Kansas City
Early applicant
Hybrid
Full-time
We are seeking a highly analytical and detail-oriented Senior Marketing Analyst to drive data-driven decision-making for our consumer and household products portfolio. This role will translate complex marketing and sales data into actionable insights, directly supporting strategy and optimizing performance across various channels. You will contribute to marketing analytics initiatives, leveraging advanced tools and methodologies to uncover opportunities for growth and efficiency. This role requires...
Skills
Marketing analytics
Consumer and household products
CPG
Digital marketing
Website performance
Media campaigns
E-commerce
Google Analytics 4
Adobe Analytics
Tableau
Power BI
SQL
Python
R
IRI
Nielsen
Retail Link
Numerator
A/B testing
Marketing mix modeling
Google Cloud Platform
AWS
Azure
Data warehousing