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Account Director / Senior Account Director - Media Planning
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Account Director / Senior Account Director – Media Planning
Birmingham (hybrid)
£55,000 - £60,000
Are you a strategic media leader with a passion for TV planning and integrated media strategy?
We’re looking for an experienced Senior Media Account Director to join one of excellent agency clients, a real leading light on the midlands scene. They have a fantastic culture and can offer a brilliant career opportunity to the right candidate. They are a full-service creative agency with an established and talented team offering services that span PR, creative, digital, content and media to a vast array of global household brands within consumer and B2B sectors.
This agency keeps their values at the heart of everything they do and their culture is second to none. They have a collaborative approach and invest heavily in the development of their teams, each and every individual has input, is valued and their staff retention & progression opportunities are well ahead of the market average. This really is a fantastic opportunity with an agency that develops its employees and values its clients; their growth, success and reputation is testament to this. They offer some great benefits including a flexible approach to working with a split between home and office, a great holiday allowance, employee benefits scheme and inclusive social scene.
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Role Overview
In this role, you will focus on one key client, acting as the ultimate trusted advisor, bridging the gap between traditional broadcast excellence and modern digital integration. You must have a proven track record of delivering high-impact TV planning and buying campaigns alongside a strong understanding of the wider media mix.
Responsibilities
- Lead TV & AV Planning: Run large-scale linear TV and VoD campaigns from brief to measurement.
- Connect Cross-Media Strategies: Make sure TV work integrates perfectly with digital, social and OOH channels.
- Manage Senior Clients: Act as the main strategic partner for senior level stakeholders, acting as the clients trusted advisor and an extension of their team.
- Account Growth: Oversee account profitability and spot new business opportunities.
- Collaborate with Specialists: Work closely with internal data, programmatic, and creative teams to deliver flawless campaign execution.
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Requirements
- Heavy TV Agency Experience: A strong, proven background in TV/AV planning and buying within a media agency.
- Holistic Thinker: Someone who knows how to use TV as the anchor for a wider, multi-screen strategy.
- Strong Communicator: Confident presenting to senior stakeholders and managing large budgets as well as delivering an exceptional service to clients.
Ref: 61375
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