WPP Media
Account Manager, Search
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About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
3100 - Account Manager, Search - UK
Role Summary and Impact
The Paid Search Media Activation Manager is accountable for full ownership of their campaigns, responsible for the day-to-day execution of all elements of paid search activity, employing strong platform knowledge to deliver flawless media plans, optimisation, analysis and testing in collaboration with their direct reports.
The role involves managing one or several juniors, overseeing their work and development to successfully execute client deliverables and progress all internal projects. You will also work closely with your account lead to deliver first-rate performance which exceeds our client’s expectations.
Our clients expect the best and you will be required to work with them closely. Having a strong eye for detail and solid data analysis skills are a must to meet their performance and testing insights.
Some of the things we’d like you to do
- Effectively manage your own & your team’s designated search accounts, ensuring your team delivers ongoing and timely optimisation. Be proactive, constantly looking for account optimisation & testing opportunities.
- Ensure adherence to all channel best practices for the client and contribute to the development of search best practices for the agency.
- Take responsibility for the data & compliance of your account, managing forecasting and accurate reporting.
- Develop strong relationships with your client, and key suppliers, leading team communications with these stakeholders. Be able to communicate with clients on subjects outside your remit, and provide them with useful insight, with support being provided as required.
- Take responsibility for the delivery of wider client / team deliverables (such as insightful performance commentary and key stakeholder presentations), whilst coaching more junior team members on how this can be effectively achieved.
- Take ownership of your clients’ testing, organise, execute and evaluate tests that ladder up to wider learning objectives.
- Be a motivational manager leading by example while encouraging and coaching one or several juniors on the team, providing timely and actionable feedback to aid their development. Continually monitor and watch after their wellbeing, identifying and implementing ways to maintain or increase job satisfaction.
- Practice gratitude. Remember to say ‘thank you’ and uplift your colleagues by celebrating their good work.
- Strong and effective communication across all levels & ability to establish/build good working relationships quickly. Maintaining these both internally at Essence and externally with clients and partners.
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Skills and Experience
- Proven experience in paid search, ideally agency side
- Experience with planning and running larger-scale PPC campaigns, ideally across multiple products and/or markets.
- Experience with SA360 and other bid management platforms e.g. Marin, Kenshoo
- Excellent client relationship and management skills
- Strong written and verbal communication skills
- Exceptional organisational skills and a proven track record of managing multiple projects, meeting both goals and deadlines.
- Strong analytical skills and numerical reasoning. Able to quickly determine the root cause of performance changes and communicate this honestly and concisely with the client.
- Ability to lead and motivate team members in a positive light
- An innate curiosity and willingness to learn and develop. Motivated by finding a faster way to do things and seeking out feedback from others to further your professional growth.
- You take full ownership of performance, problems and the development of solutions that will get those problems solved. You lead yourself and your team to success.
Desirables:
- Mastery of SA360
- Experience with coding languages such as Javascript, SQL and Python
- Experience with Google Analytics
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Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.
We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.
Please note this is a UK based role and requires individuals to have the right to work in this location
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