You will also play an important role in major organisational priorities, including supporting our capital ambitions, strengthening our national profile as a leader in pre-hospital care, driving supporter and volunteer acquisition and helping maximise income opportunities across fundraising, retail and digital channels.

What You’ll Be Responsible For

• Providing strategic leadership for Brand, Marketing and Communications, shaping organisational strategy and advising senior stakeholders.
• Lead brand, marketing, digital, PR and communications activity to grow engagement, income and reputation, using data, insight and technology to drive performance.
• Develop high-impact campaigns, strengthen supporter experiences, and oversee internal and external communications.
• Lead and develop a high-performing team while managing budgets, governance, compliance and risk.

You’ll ideally bring

• Senior leadership experience in marketing, communications, PR, or brand management.
• Proven success in developing strategy and delivering measurable results.
• Experience managing complex brands and engaging diverse audiences.
• Strong track record in supporter/customer acquisition, retention, and engagement across channels.
• Skilled in using CRM systems and digital platforms to enhance audience engagement.
• Excellent stakeholder management and influencing skills, including with high-profile partners.
• Experience presenting to and influencing Executive teams and Boards.
• Strong commercial and financial management skills, including budget responsibility.
• Experience leading organisational change and protecting organisational reputation.
• Inspirational leader with a collaborative approach to achieving organisational goals.
• Degree-level qualification or equivalent experience in Marketing, Communications, or PR.
• Strong alignment with The Air Ambulance Service's values and mission.
• Experience within the charity, healthcare or not-for-profit sector, professional membership of CIM or CIPR, and experience of crisis communications and media management would be advantageous.

Why join The Air Ambulance Service?

Through our lifesaving services, we support communities and patients when they need us most. As an ambitious charity, we are continuing to grow our reach, strengthen relationships and amplify our impact.

This is an opportunity to influence that journey at the highest level. You will join our Executive Leadership Team, lead a skilled and creative department and help shape how we engage with colleagues, supporters, volunteers, partners and communities nationwide.

If you are an ambitious, collaborative and creative leader who wants to use your expertise to make a meaningful difference, we would love to hear from you.

Ready to help shape the next chapter of The Air Ambulance Service? Apply today.

Compliance Responsibilities

In addition to specific compliance requirements within your area of expertise, you also hold responsibility in your specialism for:

• Health & Safety and Environment
• Safeguarding
• Data Protection
• Equality, Diversity and Inclusion
• Quality

You are expected and encouraged to raise and escalate appropriately any potential breaches or areas for improvement regarding the above.

The role is subject to a Basic DBS check.

Our working environment

TAAS is an inclusive working environment where Equality, Diversity and Human Rights are guiding principles. Individuals are respected, and we recognise the value of having a diverse workforce. Recruitment, employment and development decisions are based on qualifications, experience and competency to do the job, with a commitment to eliminating personal bias or prejudice.

Please note that we reserve the right to close this vacancy before the stated closing date should the hiring manager determine that we have received sufficient suitable applications.

We are currently recruiting for this role directly and do not require agency assistance at this time.