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AI Specialist – Sales & Marketing Apprentice

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AI Specialist in Sales & Marketing Apprenticeship
This is an opportunity to join the business in a hands-on Sales & Marketing role, while completing a Level 4 AI Specialist programme. You’ll build on your existing marketing skills while learning how to use AI, automation, data and digital tools to improve campaigns, customer experiences and business processes.
Wage
£22,000 a year
Training course
Artificial intelligence (AI) and automation practitioner (level 4)
Hours
Tuesday - Friday, 09:30 - 18:00 Option for part-time work (can be discussed with the employer). 32 hours a week
Start date
Monday 5 October 2026
Duration
1 year
Positions available
1
What you'll do at work
The role combines marketing, sales outreach, data and customer engagement. You’ll work alongside the existing marketing and social media team to create engaging content, support campaigns, conduct outreach, analyse data, identify opportunities and help drive business growth.
You’ll be encouraged to use AI and existing business data to improve targeting, support sales activity and make marketing more effective.
What you’ll do
Content & Social Media
- Support social media activity across Facebook, X, LinkedIn, TikTok and Instagram
- Create engaging content, including filming and editing activity clips
- Use AI to generate ideas, create copy, plan campaigns and repurpose content
- Monitor trends and identify content and promotional opportunities
- Record and edit video using Premiere Pro and other digital tools
- Assist with presentations, proposals and marketing materials while following brand guidelines
- Work collaboratively with the wider marketing team
Website & Data
- Help manage and update e-commerce websites
- Collect and maintain customer, marketing and sales data
- Use Google Analytics and other tools to analyse website and campaign performance
- Use AI and data to identify customer trends, popular activities and opportunities to increase bookings
- Research and build new customer and prospect lists
- Carry out competitor and market research
- Identify ways to improve the customer journey using digital tools and AI
Email & Outbound Sales
- Support email and newsletter campaigns
- Conduct outbound email marketing and prospecting
- Research new leads, audiences and commercial opportunities
- Use AI to personalise communications and create targeted campaigns
- Support customer follow-ups and sales outreach
- Build and maintain prospect and customer databases
- Track responses, engagement and results
- Follow up with potential customers and help generate new business
- Work towards agreed activity, lead generation and commercial targets
Paid Advertising
- Assist with PPC and paid social campaigns
- Use AI for audience research, creative development and campaign ideas
- Monitor campaign performance and identify opportunities to improve ROI
Sales & Commercial Growth
- Support the sales and marketing team to generate new business and increase bookings
- Identify potential customers and new markets using data and research
- Support lead generation across email, digital marketing and outreach
- Track leads, enquiries, conversions and campaign performance
- Use data and AI to identify what is working and where growth opportunities exist
- Work towards agreed KPIs and commercial targets
- Help turn marketing activity into measurable results
Customer & Business Support
- Support event planning and promotion
- Assist with customer enquiries and day-to-day administration
- Meet and greet clients and visitors
- Answer phones and support sales administration and follow-up
- Work with different teams to understand customer needs and identify opportunities for improvement
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Where you'll work
RUSTINGTON GOLF CENTRE
GOLFERS LANE
ANGMERING
LITTLEHAMPTON
BN16 4NB
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
Training provider: CREATIVE PROCESS DIGITAL LTD
Training course: Artificial intelligence (AI) and automation practitioner (level 4)
Understanding apprenticeship levels (opens in new tab)
What you'll learn
Course contents
- Review, establish, follow and/or amend policies and procedures on data and information security.
- Follow ethical, responsible and safe working practices respecting confidentiality and sensitive organisational matters.
- Undertake analysis to identify if automation is viable. Including assessing risks such as data quality, process maturity and unintended consequences of AI automation projects, such as the impact on job roles.
- Engage with non-technical staff to understand their roles, responsibilities, and concerns when automation solutions are proposed and implemented. Adapt approach to support workforce needs when implementing solutions that impacts the workforce.
- Support with the introduction, adaption, and implementation of change. Contribute to constructive dialogue between leaders and employees about the adoption of AI and automation solutions.
- Review and complete workflow and process mapping to identify problems or inefficiencies and recommend solutions including pilots, incremental changes and scaling opportunities.
- Use automation design tools to suit the organisational context to configure, adapt and implement AI or automation solutions, such as conversational agents, text processing AI, workflow automation platforms and cloud based SaaS or PaaS.
- Create and refine prompts for AI tools, using iterative testing to achieve accurate and useful outputs.
- Apply analytical and computational techniques using tools and datasets to design, evaluate, and optimise automation solutions.
- Integrate AI and automation technologies to collect, process, and manage data effectively, enabling intelligent and efficient system operation.
- Design, integrate, and test digital workflows and AI automation tools using APIs, connectors, or low-or no-code integration methods.
- Iterate solutions based on testing and feedback to ensure reliability, security, accessibility, and alignment with organisational needs.
- Identify opportunities to deliver automation. Support leaders in integrating ethical, empathetic approaches when decision-making.
- Support in the identification and evaluation of opportunities for increased productivity. For example, use of low-or no-code tools, streamlining processes and use of AI platforms.
- Make evidence-based suggestions to support governance, outcomes and facilitate improvement for example cost benefit analysis.
- Report on productivity and efficiency savings and the opportunities for automation and where applicable when automation does not improve experience or processes.
- Contribute to sustainable and efficient AI and automation solutions.
- Support with the delivery of training to technical and non-technical user groups or audiences adapting content and format responding to feedback and organisational context.
- Contribute to the creation and/or adaption of resources such as user guides, training materials, process documents to meet user requirements.
- Work collaboratively to deploy AI and automation strategies. Support where required to deal with the impact of automation for example retraining, redeployment, or upskilling of affected staff.
- Undertake data analysis, preparation, and conversion to support automation solutions.
- Present and communicate information including the translation of technical concepts into accessible materials to support clear dialogue with stakeholders.
- Work with others to achieve agreed outcomes or outputs. Provide evidence-based analysis and insight to leaders on the likely human impacts of automation projects.
- Use project management principles, techniques and tools to support the development of clear, balanced communications and briefings, articulating both opportunities and risks.
- Keep up to date with existing, evolving, emerging technologies and sector trends in AI, automation and technology including methods to evaluate vendor and supplier solutions.
- Apply ethical and human-centred design principles when scoping, developing, and deploying automation and AI solutions, underpinned by robust governance.
- Apply technical understanding to help align business needs with technical capabilities, supporting the development of solutions that are scalable, efficient, and aligned with the organisation’s strategic objectives.
- Undertake assurance activities to evidence responsible AI and automation, including maintaining clear documentation of design and decision-making, contributing to risk assessments, and applying assurance frameworks to support compliance with organisational, regulatory, and ethical standards.
- Apply algorithmic impact assessment and workforce equality monitoring techniques when scoping, implementing, and reviewing AI and automation projects. Gather and analyse relevant workforce data, identify potential equality risks, and contribute evidence-based recommendations to support fair and inclusive adoption.


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Training schedule
This training schedule has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.
More training information
1 day a month you are required to come to Brighton training centre for a study day (10am - 5pm)
Essential qualifications
- GCSE in:
- Maths, English (grade (Grades 4-9 or equivalent))
Desirable qualifications
- A Level in:
- A Levels (grade (A*- c or equivalents))
- Degree in:
- Any (grade Any)
Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.
Skills
- Communication skills
- IT skills
- Attention to detail
- Organisation skills
- Customer care skills
- Team working
- Creative
- Initiative
- Patience
- Design & Creative skills
Other requirements
Who we’re looking for
This role would suit someone with some experience or knowledge in marketing, digital media, sales, business development or customer engagement who is looking to develop their career further.
We’re looking for someone who is:
- Tech-savvy, creative and commercially minded
- Confident using social media and learning new digital tools
- Interested in AI, marketing, sales and business growth
- Comfortable with outreach, lead generation and communicating with potential customers
- Interested in data, analytics and measuring results
- Able to create engaging written, visual and video content
- Proactive, curious and willing to learn
- Comfortable working towards targets
- A strong communicator who enjoys working collaboratively
- Ideally has some previous work, marketing, digital or sales experience
You don’t need extensive sales experience, but you should be commercially minded and comfortable with outreach, following up leads and contributing to business
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
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