A bit about H&H Group

Health & Happiness (H&H) Group is a publicly traded company, with established market positions in more than 14 countries in Asia-Pacific, Europe, North America and Oceania with over 3,000 team members working across the globe. Our vision is focused on premium nutrition and lifetime wellness. We have 3 business segments - Baby, Adult and Pet Nutrition and Care - supporting whole-family health and happiness across 7 international brands.

On our journey to making a positive difference across the world, you will work with passionate people in an innovative and collaborative organization as we inspire wellness through purpose led careers. We are passionate about our customers and community and are looking for similar-minded talent to join us. As an equal opportunity employer, we care deeply about creating an inclusive workplace where our team members feel valued, respected, and empowered.

Your role within the team

We are looking for an experienced Amazon Paid Media Manager to own and scale our Amazon advertising across the UK and European marketplaces. This is a commercial growth role, not simply a campaign optimization role. You will be responsible for turning media investment into incremental revenue and profitable growth, balancing lower-funnel conversion with the need to build new customer demand.

You will have significant ownership of our Amazon 3P business through Seller Central, working across Sponsored Products, Sponsored Brands, Sponsored Display and DSP. The ideal candidate understands that scaling an Amazon business is not achieved by simply increasing spend or protecting ROAS. They know how to identify where incremental investment will genuinely create growth, when paid media is simply capturing existing demand, and how to use the full Amazon funnel to expand the customer base.

Key Responsibilities

• Amazon growth strategy Develop and execute the paid media strategy across UK and EU marketplaces, aligned to revenue, profit and wider commercial objectives.
• Scale 3P brands on Amazon Demonstrate a track record of taking consumer brands from existing scale to materially higher revenue through Amazon.
• Full-funnel media Manage and connect AMS and DSP, using lower-funnel media to capture demand and upper-funnel investment to create new demand.
• Budget & investment decisions Allocate investment based on expected incremental commercial return, not simply historical ROAS or ACoS.
• Incrementality Understand the relationship between paid and organic sales, identify cannibalisation, and determine where additional media is genuinely incremental.
• Performance analysis Build clear commercial views of spend, gross sales, paid sales, organic sales, TACOS, ROAS, conversion, customer acquisition and incremental growth.
• Campaign architecture & optimisation Build, restructure and optimise campaigns across Sponsored Products, Sponsored Brands, Sponsored Display and DSP, including targeting, bidding, budgets, placements and search-term strategy.
• Amazon 3P ownership Confidently operate within Seller Central and understand the relationship between advertising, retail readiness, pricing, promotions, availability, content and conversion.
• Growth opportunities Use search, category, competitor and customer data to identify opportunities to increase traffic, conversion, ranking and category penetration.
• Testing & learning Establish clear hypotheses, test them, quantify the commercial impact and scale what works.
• Cross-functional leadership Work with commercial, brand, content, supply and agency partners to ensure media strategy supports the wider Amazon business.