Manchester Digital
Animator Educational Video Series
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About Ladybird
Ladybird is a research-led AI company based in Manchester. We build and study how intelligent systems operate in real-world, high-trust environments — particularly healthcare. Our first product, inCall, is an AI-powered telephony platform built for NHS GP practices.
We are building a YouTube educational series to make AI and digital systems understandable to non-technical audiences - including NHS staff, patients, students, and the general public. Think TED-Ed style explainers on topics like how a machine learns, what automation means in healthcare, and why AI systems work the way they do.
Our tagline is Move Me. Every piece of content we produce should leave the viewer feeling something: clearer, more curious, more capable.
The Role
We are looking for a freelance animator to join us on a monthly retainer to produce one animated educational video per month as part of the Ladybird AI Educational Series.
The series already has a branded intro and outro (10 seconds each) which will be reused across every episode, meaning the new animation required per video sits at under 1 minute 30 seconds of original content per month.
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What You'll Be Producing
- One animated episode per month, up to 2 minutes in length (excluding intro/outro), in a character-led, TED-Ed style.
- Scripts and topic direction will be provided by Ladybird.
- You'll bring them to life through animation.
What We're Looking For
- Strong 2D character animation skills - expressive, dimensional characters that feel warm and human
- Experience producing educational or explainer animation
- Comfortable working with an existing visual identity and style guide
- Able to work independently and deliver consistently to a monthly cadence
- Healthcare or educational animation experience is a bonus but not essential
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What's Provided
- Full creative brief and script per episode
- Branded intro and outro (source files provided)
- Ladybird brand guidelines
- Topic direction and audience context
- Voiceover sourced separately by Ladybird
The Details
- Retainer: £500 per month
- Output: 1 video per month (up to 3 minutes of original animation)
- Location: Remote - UK based preferred
- Start: As soon as possible
- This is a long-term engagement with scope to grow
To Apply
Please send examples of your animation work, particularly any educational, character-led, or explainer animation - along with a brief note on your availability and day rate to HR@ladybirdltd.com
We're particularly interested in animators who share our belief that AI should be accessible, human, and easy to understand for everyone.
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