Gumball 3000 Group
Apparel Ecommerce & Commercial Growth Manager
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Gumball 3000 Apparel
£35-45k Basic + £20-£25k OTE
Full time // Gumball HQ
The opportunity
Gumball 3000 Apparel sits at the intersection of automotive culture and streetwear, with a luxury feel and a globally recognised brand behind it.
We are looking for a commercially driven, hands-on leader to grow the apparel and merchandise division.
Our brand, marketing and content create significant exposure. Your role is to turn that attention into sales, build a stronger ecommerce business and make our products easier and more cost-effective to buy around the world.
You will help shape and deliver a monthly programme of limited-edition product and collaboration drops, connecting product, content and commerce to build demand, improve sell-through and bring customers back.
What you will own
Sales and commercial growth
- Build and execute a clear growth plan, with agreed milestones, budgets and margin targets.
- Identify the biggest opportunities across direct-to-consumer ecommerce, selective wholesale, partnerships and international markets.
- Own revenue forecasting and performance reporting, showing what is driving sales and where we should invest.
Ecommerce and conversion
- Convert existing marketing, social and content reach into measurable traffic, purchases and customer growth.
- Improve site conversion, product presentation, average order value and checkout completion through practical testing and optimisation.
- Work with the marketing and content team to give every campaign a clear route to purchase, with measurable commercial results.
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Monthly product and collaboration drops
- Work with the creative, product and marketing teams on pricing, quantities, launch timing and sales targets.
- Use sales and customer insights to inform future products, sizing, quantities and collaborations.
- Balance exclusivity and demand with stock availability, healthy margins and disciplined inventory management.
International distribution and fulfilment
- Evaluate and establish regional fulfilment, logistics and distribution partnerships where commercially viable.
- Reduce customer shipping costs and improve delivery times, while managing the total cost and complexity of fulfilment.
- Develop relationships with carefully selected retailers and distribution partners that fit the brand.
Who we are looking for
You have helped grow an early-stage apparel, streetwear, merchandise or culturally driven consumer brand. You understand how to turn a strong identity and an engaged audience into a commercially successful business.
You combine strategic thinking with practical execution. You are as comfortable building a revenue plan or negotiating with a fulfilment partner as you are improving a product page or launching an email campaign.
You will bring:
- A proven record of growing ecommerce revenue in an early-stage or small-team business, with clear examples of your contribution.
- Strong experience in conversion optimisation, customer retention, merchandising and ecommerce analytics.
- Commercial judgement across pricing, gross margin, acquisition costs, inventory and profitability.
- Experience delivering limited-edition launches, collaborations or drop-led product strategies.
- Practical knowledge of international shipping, regional fulfilment and cross-border ecommerce.
- The ability to work closely with creative and marketing teams while taking accountability for sales results.
- An understanding of automotive culture, streetwear and premium brand positioning.
- An entrepreneurial approach: resourceful, decisive and comfortable building processes as the business grows.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Experience scaling an apparel business towards or beyond £1 million in annual revenue, and an established network of relevant retail, logistics or collaboration partners, would be particularly valuable.
Why join us?
This is an opportunity to build a significant apparel business within an established global brand, combining automotive culture, luxury, lifestyle, streetwear and limited-edition collaborations.
You will have direct influence over how the business grows, with ownership of its commercial performance and the opportunity to turn global brand recognition into lasting customer demand.
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