Hunter Hughes Recruitment Services
Area Sales Manager
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Area Sales Manager - Premium Kitchens
Territory: South West England and Ireland
Salary: Up to £60,000 basic + £15,000 commission + EV company car + benefits
Are you a commercially driven sales professional with strong relationships across the kitchen, furniture, or interiors sector?
We are a leading high-end kitchen manufacturer, recognised for exceptional design, outstanding craftsmanship, and uncompromising product quality. As we continue to expand, we are looking for an ambitious Area Sales Manager to grow our dealer and showroom network across South West England and Ireland.
The Role
You will take ownership of an established territory while identifying new opportunities with independent kitchen retailers, design studios, showrooms, and specialist dealers. This is a consultative, relationship-led sales role. You will work closely with customers to understand their businesses, present our premium collections, and help them increase sales, profitability, and market presence.
Your responsibilities will include:
- Developing existing accounts and building productive, long-term relationships with dealers and showroom partners.
- Winning new business by identifying, approaching, and appointing high-quality retail partners.
- Presenting new products, finishes, and commercial propositions to business owners, designers, and sales teams.
- Supporting showroom displays, product launches, and promotional activity.
- Delivering product training so partners can confidently specify and sell our kitchens.
- Managing the full sales cycle, from prospecting and presentations through to negotiation and account development.
- Achieving territory targets for revenue, margin, distribution, and account growth.
- Monitoring market activity and sharing insights on competitors, trends, and customer demand.
- Representing the brand at trade events, exhibitions, and customer meetings.
- Travelling regularly throughout South West England and Ireland, including overnight stays when required.
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About You
You will be credible, self-motivated, and comfortable selling a premium product to experienced retail professionals. Ideally, you will bring:
- A successful track record in field-based B2B sales.
- Experience within the kitchens industry.
- Existing knowledge of independent dealers, retailers, and showroom environments.
- Strong prospecting, presentation, negotiation, and account-management skills.
- The ability to communicate product quality, design value, and commercial return.
- A structured approach to territory planning, pipeline management, and reporting.
- Confidence working independently across a large geographical area.
- A full driving licence and willingness to travel extensively.
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Experience selling kitchens through a dealer or showroom network would be a significant advantage.
What We Offer
- Competitive basic salary reflecting experience.
- Uncapped commission with an attractive earning opportunity.
- Company car or car allowance.
- Pension and additional company benefits.
- A premium, design-led product range backed by reliable manufacturing.
- Comprehensive product training and ongoing commercial support.
- An established brand with clear ambitions for continued growth.
- The autonomy to develop your territory and make a visible impact.
Join Us
This is an excellent opportunity to represent a respected high-end manufacturer and build a valuable network of premium kitchen dealers and showrooms across South West England and Ireland. To apply, please submit your CV with a brief summary of your relevant sales experience, industry relationships, and current location.
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