Assistant Marketing Manager – Social & Influencer

This is an exciting opportunity for someone who thrives in a fast-paced environment, has a passion for content creation, and is eager to help shape how major brands connect with audiences through social channels.

Key Responsibilities

Content Creation & Delivery

• Develop and deliver engaging social content (static, video, and short-form) aligned to brand strategies (it’s a big added bonus if you can also feature in the content as we often feature the social team).
• Support end-to-end content creation, from ideation through to production and delivery
• Ensure all outputs are high quality, on-brand, and optimised for platform performance

Agency & Stakeholder Management

• Work collaboratively with creative, influencer, and media agencies to deliver campaigns
• Build strong relationships with internal brand teams and cross-functional stakeholders
• Manage timelines and briefs to ensure content is delivered efficiently and effectively

Brand Alignment

• Support content execution across four key brands, adapting approach to reflect each brand’s identity and objectives
• Ensure consistency and cohesion across all social and influencer activity

Performance & Optimisation

• Monitor, analyse, and report on content performance across channels
• Use data and insights to optimise future campaigns and improve engagement
• Contribute to driving channel growth, brand affinity, and consideration

What We’re Looking For

• Proven experience working across multiple, high-profile brands (agency or in-house)
• Strong content creation skills, including:
  • Static design
  • Video creation and editing (short-form preferred)
  • Hands-on experience with Adobe Creative Cloud (e.g. Premiere Pro, After Effects, Photoshop, Illustrator)
• Solid understanding of social media platforms, trends, and best practices
• Experience working with and managing external agencies
• Strong analytical mindset with the ability to measure and report on performance
• Excellent organisational and project management skills
• A proactive, collaborative approach with strong attention to detail
• Ability to spot, ideate and react to trends across social platforms

Desirable

• Familiarity with social listening tools and analytics platforms

Why Join Us?

At Lloyds Banking Group, we’re shaping the future of financial services—and how we connect with millions of customers every day. In this role, you’ll help bring our brands to life in new and meaningful ways, working at the forefront of social and influencer marketing.

You’ll be part of a collaborative, forward-thinking team with opportunities to grow your skills and make a real impact.

At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.

We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.