dmg::media
Audience and Community Manager
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Audience and Community Manager
Reports to: Head of Audience/ Audience editor
Location: Highstreet Kensington, London
The Audience and Community Manager is the voice of the reader in the newsroom. They build relationships with audiences, foster community around our journalism and turn reader conversations into actionable editorial insight.
Working alongside the Audience Editor and Senior Social Manager, their focus will be on understanding how audiences are responding, what they care about and how we can deepen their connection to our journalism, alongside reporting and performance analysis.
Key responsibilities
- Monitor audience conversations across social media, newsletters, YouTube, Discord and other community platforms.
- Identify audience interests, favourite topics and emerging trends.
- Gather and share reader feedback, sentiment and questions with editorial teams.
- Build and nurture engaged communities around our journalism.
- Develop initiatives that increase audience loyalty, participation and trust.
- Help teams understand what audiences want from newsletters, coverage and formats.
- Translate audience signals and conversations into clear editorial recommendations.
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Skills and experience required
Essential
- Experience managing online communities and audience engagement programmes.
- Strong understanding of social platforms, community spaces and audience behaviour.
- Excellent communication and relationship-building skills.
- Ability to identify meaningful audience trends from qualitative and quantitative signals.
- Strong editorial judgement and understanding of journalism.
- Experience translating audience insight into practical recommendations.
Desirable
- Experience with newsletters and audience development.
- Knowledge of audience analytics tools.
- Experience moderating communities and managing audience feedback.
- Familiarity with platforms such as Discord, YouTube, Reddit and emerging community channels.
NEW SCIENTIST
New Scientist is the world’s global science media brand, reaching more than [1.2 million] readers every month. The website, app and print editions cover international news from a scientific standpoint, and ask the big-picture questions about life, the universe, technological progress and what it means to be human.
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The magazine was founded in 1956 for “all those interested in scientific discovery and its social consequences”. It now includes newsletters, videos, podcasts, courses, holidays and live events in the UK, US and Australia, including New Scientist Live, the world’s greatest festival of science and technology.
Our Commitment
We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.
We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.
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