Gripped | B2B Digital Marketing Agency for SaaS & Tech
B2B Marketing Account Manager
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About Gripped
We're a marketing agency for B2B SaaS, technology & IT companies. Using a combination of paid media, strategy and market understanding, we help our customers differentiate before their competitors get out of bed.
The Role
Account Managers at Gripped are objective setters, and strategic thinkers and constantly break the mould of digital marketing on behalf of their customers. They love building lasting relationships with customers, pulling together considered marketing strategies and having an eye for detail that is second to none. This is all grounded in an in-depth understanding of leading-edge b2b digital marketing tactics.
Responsibilities
- Build and maintain day-to-day customer relationships that keep us abreast of their business objectives, the state of their business and supports customer retention.
- Creation & management of a rolling set of 90-day objectives and 30-day sprints for customers aligned to a customer-facing marketing plan. Reported on monthly in Customer Reporting calls, led by the Account Manager.
- Manage the available scope of your customers to ensure the right things are delivered at the right time, by the right people to hit the objectives you have set.
- Develop market knowledge of your customer and the industries they serve to weave into marketing tactics and help ensure we know how to get in front of the right audience.
- Be the voice of your customers internally, ensuring their brand, proposition, tone of voice and personas are reflected in all the work that our specialist team delivers.
- Draw insights out of customer data, paired with a narrative you have crafted that delivers the learnings gathered from our previous activity, the outcomes our previous activity delivered and how that will influence what we do next.
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Experience and Skills
- Educated to degree level or equivalent
- 3+ years of account management experience
- Excellent communication skills
- An understanding of Digital Marketing principles
- Experience of martech such as HubSpot and Google Analytics
- Exposure to a variety of Marketing techniques and projects
- All set against a B2B environment
- Confidence to be customer-facing, ambitious and enthusiastic about learning and growing with one of the fastest growing UK B2B digital marketing agencies.
What Can You Expect in Return
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Personal and professional growth. We invest in the people that invest in Gripped. This might mean going for a career coffee with a founder or it might be your line manager creating a development plan to help get you that promotion. But whether we are a stepping stone in your career path, or if you are still here in 5 years time - our hope is that you have grown as an individual and as a marketer.
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Owned by the people who do the work
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Since September 2026, Gripped has been employee owned. The business is held in an Employee Ownership Trust on behalf of everyone who works here. There's no outside buyer, no private equity and no plan to sell. The founders chose this route so the people building Gripped get to share in what they build.
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- What that means for you in practice:
- Once probation is passed you're an owner, with no shares to buy and no money to put in
- You share in the profits through our annual profit share bonus, paid tax free up to the HMRC limit
- The people making decisions about the business are the people doing the work, and the trust exists to make sure it stays that way
- Long-term thinking wins. We don't chase exits, we build things that last, which is why our clients stay with us for the long term
Culture and Benefits
We value collaboration, innovation, and continuous improvement. We offer a supportive and engaging work environment with benefits including:
- 28 Days holiday allowance (in addition to Bank Holidays)
- Generous pension contributions
- Annual Profit Share Bonus
- A culture of learning and development
- Private Medical Care
- Company Summer Away Days and Christmas party
- A real opportunity to growth with the business for career progression
- Cycle to work scheme
- Work with an exciting range of SaaS and tech companies
- Working for an ambitious, fast-growing agency
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