Maki & Ramen
B2B & Social Media Manager
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B2B & SOCIAL MEDIA MANAGER
Maki Nori and Maki & Ramen | London | £36-40,000 + £24k Potential Bonus | Full Time 45 Hour Contract
The role at a glance
- Reports to: Marketing Director
- You own: Maki Nori's social channels, and the Maki & Ramen event programme
- You support: UK-wide partnership activity and the wider Maki & Ramen content team
- Split: Roughly 30% B2B Partnerships, 70% Maki Nori social. This will flex week to week around the event diary
- Base: London. Our branches in London [our head office is based in Edinburgh so you would be working hybrid, allowing working from home, from cafes and mainly - the branches]
- Hours: 45 hours per week, including regular late nights on event days and some weekend social media maintenance
Who we are
Maki Nori is a fast-growing London sushi concept and sister brand to Maki & Ramen, one of the UK's most exciting Japanese restaurant groups. We're bold, social-first, and focused on building genuine community around great food.
The role
This role is a dual role of B2B and Social Media Management. In addition to what is below, you would be working closely with our Content Manager at Maki & Ramen, being faces of the 2 brands.
Maki Nori Social Media Manager [70% of the time]
- Content Creation [we post once a day on IG and Tik Tok so this output is high]
- Influencer Management [sourcing and booking into existing structure]
- Editing Content & Scheduling
- Social Media Maintenance [replying to messages, comments and ensuring the Linktree is set up correctly]
- Reporting on overall social media performance
- Ownership over partnerships, wider company goals and working closely with the Marketing Director on brand direction
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Maki & Ramen B2B Manager [30% of the time]
- Outreaching to clients to show our restaurants across the UK for event spaces
- Harnessing relationships with corporate clients to drive revenue and footfall to our branches
- Measured on revenue brought into the business and amount of corporate bookings per month
- Reporting weekly on each partnership, revenue brought in, budget managed and covers to site
- Assisting with events planning on new Maki & Ramen branch openings, focusing on the Southern Evenings
How we'll measure the role
- Tailored Social Media Metrics
- Revenue and Covers in Maki Nori based on social media presence
- Revenue across the Maki & Ramen group: Allocated to B2B Partnerships brought in
- Covers per site per month: Allocated to B2B Partnerships brought in
- Amount of partnerships gained week on week
What we're looking for
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Essential
- Two to five years' experience in events, social media, or a combined role
- Confident with short-form video content and what performs on TikTok and Instagram Reels
- Organised enough to run several partnerships a week without dropping the ball on reporting
- Comfortable on-site, on camera, and on deadline
- Able to report on your own work and be honest about what did and didn't land
- Available for late nights and some weekends if needed for events
- Willing to travel to our sites across the UK to hit event and content objectives, including overnight stays
Nice to have
- Hospitality or food & beverage background
- Familiarity with Rednote / Xiaohongshu
- Eventbrite, or similar ticketing platform, experience
- Experience handling B2B or corporate clients
- High res photography experience
What you get
- £36-40,000 salary
- Performance bonus, tied to the measures set out above
- Full time 45 hour contract, London-based
- The chance to shape the events and social identity of a brand at an exciting stage of growth
- A direct line to the Marketing Director, and decisions made quickly
- A team that moves fast and actually supports each other
How to apply
Send your CV along with an event you're proud of and a piece of content you made yourself.
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