Kernel
BDR Manager
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About Kernel
Agents are becoming part of how companies sell, buy and operate. But before an agent can close a deal, qualify an account, route a lead or assess risk, it needs to answer a basic question: which company is this?
Today, that answer is messy. Business identity lives across CRMs, ERPs and third-party datasets full of duplicates, missing parent companies, stale addresses and half-correct enrichment. Humans have worked around that mess for years. Agents cannot. They need a shared identity layer they can trust.
Kernel is building that layer: the business registry for agents. We create a permanent KERN ID for every business, plus the context an agent needs to act on it.
Ops, data and revenue teams at Gong, Legora, Mistral, Canva and Checkout already use Kernel on their own systems. Agents are next, and there will be far more of them.
We have raised $14M from top VCs and operators at Plaid, OpenAI, Slack and others, and we are growing 5x YoY.
The Role
We have strong product market fit. In 2025 we grew ~5x with world class net dollar retention, mostly from founder-led sales, and now have AEs hitting quota with an emerging playbook. We're looking for a BDR Manager to accelerate our outbound engine as we scale in 2026. You'll own a team of ~12 BDRs and be responsible for the pipeline that fuels our growth. You will report to Dave Bentham (Head of Sales) and work closely with our AEs, marketing, and leadership team to make sure the top of funnel is consistently feeding high-quality pipeline.
What You’ll Be Doing
Set the strategy
- Work with Dave and the rest of leadership to define ICP, targeting, and outbound messaging.
- Translate company targets into clear, measurable BDR goals and ensure pipeline expectations are distributed strategically across the team.
- Continuously iterate on outbound plays, channels, and sequences to improve conversion at every stage.
- Develop the BDR team to be a talent pool for the rest of the organisation through a culture of constant learning.
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Set the team
- Manage and develop a team of ~12 BDRs across inbound and outbound.
- Work alongside our recruiters to grow the team as we scale.
- Be accountable for team performance. Coach underperformers, promote top performers, and set a high bar across the board.
- Our BDR team is the talent engine for the entire GTM team. Nurturing the best people and helping them be ready for the next role is crucial.
Set the operating cadence
- Define qualification criteria and handoff processes that set AEs up to close.
- Build repeatable outbound plays that convert, and partner with marketing where needed.
- Establish pipeline generation rigor: activity metrics, and predictable output.
- Run weekly team reviews, call coaching sessions, and continuous improvement loops.
What You Bring
- 4+ years in business development and/or outbound sales, with at least some time managing a BDR or SDR team.
- Experience scaling a BDR team (e.g. growing from a handful of reps to 10+) or managing a team of that size.
- Strong instincts for messaging, targeting, and what makes outbound actually work.
- Comfort operating in ambiguity: you can build process, playbooks, and territory strategy.
- Bonus: the deeper your knowledge of RevOps, data, and GTM tools the better.
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⚠️ This role may not be for you if you:
- Need lots of structure or polished specs.
- You like spending weeks agonizing on a single initiative, or don’t want to rapidly iterate and run experiments.
- Require detailed instructions.
❌ This role is definitely not for you if you:
- Prefer remote or hybrid work (requires 4+ days in London office) and/or can’t travel to clients (US+Europe)
- Don’t enjoy the pace of an early-stage startup.
- Want to carry your own deals instead of building and coaching a team.
What We Offer
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We will do our best to offer you the ride of a lifetime. It will not be easy, but it will be thrilling.
💰 Salary: £80-120k OTE + equity
🗓️ 24 days holiday per year + bank holidays
🥕 £450 Monthly Office Dinner Allowance
✈️ 2 weeks work-from-anywhere
🍼 Generous parental leave policy
💼 Pension plan
💻 Top-spec equipment and central London office
🎉 Team events and dinners
🚀 Work directly with the founders to scale the systems that power enterprise AI
🏆 High-autonomy, high-trust environment with a small team shipping at pace
🎫 Visas & Relocation
We can sponsor visas or offer relocation for exceptional candidates.
Interview Process
- Stage 1 – Intro call with Talent Lead, De-Vene (40min).
- Stage 2 – Hiring Manager screen with Head of Sales, Dave (30min).
- Stage 3 – Case study and time on site with Dave & team (1hour).
- Final Stage – Founders interview with CEO, Anders (45min).
If there is mutual fit, we move to references and offer.
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