Advocate Group
Brand Activation Manager
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Ready to take the lead on Brand Activation for one of the UK’s fastest-growing drinks brands?
The Advocate Group is proud to be partnering with an ambitious and fast-growing drinks brand in their search for a Brand Activation Manager.
This is a hands-on role with real ownership, focused on finding the opportunities that put the brand in front of the right consumers and customers, from events and partnerships to customer activations and trade moments.
Working closely with Sales and the wider team, you'll help make the most of existing distribution, drive trial and visibility, and build activations that get people trying, talking about and remembering the brand.
Key Responsibilities:
- Proactively identify events, venues, partnerships, collaborations and trade opportunities where the brand can make an impact.
- Create and deliver activations across events, customer sites, retail and trade, driving trial, visibility and brand awareness.
- Work closely with Sales to identify opportunities to maximise existing distribution and support new customer opportunities.
- Own activations end-to-end, from the initial idea and relationship through to planning, logistics and execution.
- Build strong relationships with venues, event organisers, customers, partners and other key stakeholders.
- Measure performance, learn from activity and continuously improve future activations.
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About You:
- Experience across Brand Activation, Experiential, Events, Field Marketing, or Sales within FMCG.
- Creative and commercially minded, with the ability to turn ideas into impactful real-world activations.
- Hands-on, resourceful and comfortable working in a fast-paced, entrepreneurial environment.
- Comfortable working across content and amplification to make activations work harder beyond the day itself.
- Must have a full UK driving licence and be comfortable travelling to events and activations.
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If the role and responsibilities sound like a good fit for you, then I'd love to speak with you.
Please get in touch with Emma or click "Apply Now" to be considered for this vacancy.
The Advocate Group is a leading recruitment partner within the UK FMCG and consumer products sectors. We are an equal opportunities employer and welcome applications from all suitably qualified individuals, regardless of race, sex, disability, religion or belief, sexual orientation or age. By applying for this role, you agree to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.
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