Operational Management & Compliance

• Manage brand, communications and creative workflows to ensure efficient, timely, and high-quality delivery.
• Line-manage and develop relevant brand, communications and creative colleagues, setting clear expectations, providing constructive feedback and supporting effective performance and development.
• Maintain clear briefs, approval processes, records, reporting and asset libraries across brand and communications activity.
• Ensure compliance with brand standards, copyright, consent, data protection, advertising requirements, and internal policies.

Financial & Commercial Performance

• Manage agreed budgets, suppliers and resources responsibly, securing value for money and balancing quality, pace and commercial priorities.
• Ensure brand and communications activity supports agreed audience and commercial objectives, including awareness, engagement, ticket sales and lead generation where relevant.
• Monitor performance and effectiveness, using results to improve activity and resource decisions.

Collaboration & Communication

• Work closely with the Marketing Manager to support delivery of the marketing strategy.
• Build effective relationships across the marketing function, wider business and external network to align plans, enable joined-up delivery and communicate priorities, progress, dependencies, and risks clearly.
• Act as a trusted source of brand and communications guidance, providing clear advice, feedback and briefs while challenging where needed to protect quality and consistency.
• Provide clear updates to the line manager on progress, risks, priorities, opportunities and outcomes.
• Escalate significant brand, communications, reputation, budget or delivery risks to the Marketing Manager and provide clear recommendations for resolution.

About You

You are a confident, creative and commercially aware brand and communications professional who enjoys taking ownership and moving between planning and hands-on delivery.

You write and edit excellent copy, manage multiple workstreams, guide colleagues and creative suppliers, and see ideas through from brief to measurable outcome.

Essential Skills & Experience

• Experience in a brand, communications, marketing or related role with responsibility for developing and delivering multi-channel communications.
• Strong campaign planning and delivery experience.
• Excellent copywriting, editing and verbal communication skills, with the ability to tailor clear messages for different audiences and channels.
• Experience creating, applying or maintaining brand guidelines, tone of voice and messaging across multiple brands, business units or audiences.
• Strong project-management and organisational skills, with the ability to manage multiple priorities, stakeholders and deadlines independently and collaboratively.
• Experience briefing and managing designers, agencies, freelancers or creative suppliers.
• Commercial awareness and the ability to use insight, feedback and performance information to improve activity.
• Experience coordinating or supervising the work of colleagues or creative resources, including setting expectations, providing constructive feedback and supporting development.
• Working knowledge of relevant marketing and communications compliance, including copyright, consent and data protection.

Desirable

• Experience in media relations, partnership development and/or reputation management.
• Experience in B2B marketing or communications, including sales-support content.
• Experience contributing to a rebrand, brand-architecture project or multi-brand framework across multiple brands, locations or business areas.
• Experience in content marketing and SEO.
• Previous formal line-management experience and/or experience managing creative colleagues or resources.
• Background in tourism, leisure, heritage or other experience-led sectors.

Personal Attributes

• Able to see the bigger picture and translate agreed direction into practical, high-quality delivery.
• Proactive and adaptable, with calm judgement, personal accountability and strong follow-through.
• Collaborative and influential, able to give and receive constructive feedback and build trust at all levels.
• Creative, curious and audience-focused, with sound commercial judgement and a strong eye for detail, quality and consistency.
• Supportive people leader who is aligned with Cove Group’s values.

The Reward

This role offers the opportunity to shape how Cove Group and its portfolio of brands are understood and experienced. You will combine creative influence with practical delivery, build strong brand and communications foundations, and see your work contribute to audience engagement, reputation and commercial growth.

What We Offer

At Cove Group, we believe work should be something you look forward to. We’re building a culture where people feel valued, growth is constant, and purpose drives everything we do. You’ll be part of a team that’s passionate, collaborative, and proud of the difference we make every day. As part of our culture promise, we offer:

• A collaborative, supportive, and values-driven environment.
• Fair pay, regular recognition, and genuine appreciation for your work.
• Opportunities for professional growth, learning, and development across Cove Group.
• Clear expectations, honest feedback, and leadership that lifts others.
• A positive, purpose-driven workplace where you can grow, thrive, and make an impact.
• Here, you won’t just do great work, you’ll help shape a culture we can all be proud of.

How to Apply

To apply, please submit your CV, highlighting your relevant experience, together with a short cover letter in which you describe, in no more than 200 words, one brand or integrated communications project that you personally owned and delivered. Please include the business or audience objective, your personal contribution, the channels involved, any colleagues or suppliers you managed, and the measurable results achieved.