Gardiner Bros & Co (Leathers) Ltd
Brand Development Manager
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Role: Brand Development Manager
Salary: Up to £70,000 per annum (plus company car)
Hours: Monday – Friday 8:30 – 17:00
Location: Head Office - Stonehouse, GL10 3EZ
About Gardiner Bros
At Gardiner Bros, we believe how we treat people matters. Starting as a small family run business in 1860, we’ve grown into a multi-million-pound partner to over 80 global brands, including Skechers, Hush Puppies, Muck Boots, Timberland Pro, Caterpillar, Dunlop, Dickies along with our own brands Amblers Safety and Cotswold. We are also proud to distribute to some of the UK's Largest Online, Highstreet, and Outdoor retailers – Next, John Lewis, Screwfix, Mole Valley, Cotswold Outdoors, Freemans, JD Williams, Very, and Littlewoods to name a few.
What the Role Will Involve?
As Brand Development Manager, you will play a key role in developing and growing our brands while ensuring they deliver against commercial and strategic objectives.
You’ll be responsible for:
- Developing and delivering long-term business and brand plans to drive sustainable growth
- Managing and growing a portfolio of strategic brands and key commercial accounts
- Working alongside product teams to develop ranges, identify new product opportunities and improve product performance
- Supporting the onboarding and development of new brands within the business
- Delivering integrated sales strategies across all channels
- Working closely with Marketing teams to support seasonal campaigns, product launches and brand activity
- Collaborating with Merchandising teams to ensure effective forecasting, stock availability and product performance
- Monitoring competitor activity, market trends and customer insights to identify new growth opportunities
- Producing and presenting brand performance updates and recommendations to internal and external stakeholders
- Supporting key customer meetings, trade shows, supplier visits and industry events where required
- Working with colleagues and partners across the UK and Europe to support the continued growth of our brands
- Acting as a brand ambassador, ensuring every brand is represented consistently and in line with its positioning
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What We Are Looking For?
We're looking for someone who combines commercial awareness with strong relationship-building skills and a passion for developing successful brands.
- Experience in brand management, brand development or commercial account management
- A proven background in sales and managing key customer relationships
- Strong commercial awareness with experience managing budgets and delivering profitable growth across wholesale, direct fulfilment and B2C
- The ability to build strong relationships with customers, suppliers and internal stakeholders
- Strong analytical skills with the ability to identify trends and commercial opportunities
- A proactive, organised and self-motivated approach with the ability to manage multiple priorities
- A collaborative mindset and the ability to work effectively across multiple departments
- Knowledge of wholesale, direct fulfilment, Amazon Marketplace and B2C sales channels would be desirable
- A full UK driving licence
- Experience within the footwear, apparel or fashion industry would be desirable
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Why Join Us?
- 25 Days annual leave entitlement
- Enhanced maternity and paternity leave
- Generous staff discounts on all brands we supply
- Life Assurance & Company Pension
- Local Gym Membership Discount
- Free Mortgage advice & £0 Broker Fee
- Eyecare Vouchers
We are committed to building a diverse and inclusive workplace where everyone feels valued and supported. We welcome applications from people of all backgrounds, experiences, and perspectives. If you need any adjustments during the recruitment process, please let us know—we are happy to help!
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