Lawrence Recruitment
Brand Manager
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⭐️ Brand Manager
📍 London (Hybrid 2x)
💰 £50,000 to £65,000
Our client is a rapidly scaling premium drinks SME approaching £10m t/o. They’ve built exceptional momentum with strong national distribution across all major UK grocers, alongside a high-performing D2C channel. We’re looking for a hands-on, creative, commercially-minded Brand Manager to turn strategy into standout brand experiences across trade, content, sampling, partnerships and activation. This role is broad, fast-paced and perfect for someone who loves making things happen; from a killer Tesco activation to a viral social moment, a smart partnership or 10,000 samples in the right hands. 🚀
Role & Responsibilities: 📋
Brand Activation & Execution
- Turn brand strategy into high-impact activations consumers see, taste, share and remember
- Deliver standout work across trade, partnerships, sampling, events & content
Trade & Shopper Marketing
- Execute effective retail activations, POS and in-store moments
- Support sell-through with smart shopper marketing and commercial alignment
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Content & Social
- Manage content calendars, social output and brand storytelling
- Ensure creative consistency and high-quality execution
Sampling, Seeding & Partnerships
- Get product into the right hands through targeted sampling & seeding
- Build partnerships that drive awareness, relevance and cultural credibility
Brand Operations & Reporting
- Own reporting, admin, award submissions, PR support & brand presentations
- Keep projects organised, on time and commercially aligned
Innovation Support
- Contribute to NPD/EPD through insight, trends and consumer understanding
What’s on Offer? 🤝
- Base Salary: £50,000 to £65,000
- 25 Days Holiday + Xmas & NY period off + Bank Holidays
- Remote Working 2 weeks pa.
- Early Finish Fridays
- Enhanced Parental Leave
- Hybrid Working 2x pw (Central London HQ)
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Do you have the following to apply? ✅
- Experience in brand management within a consumer challenger or high-growth brand
- Strong trade marketing, activation or shopper experience
- Creative thinker with commercial instincts and high executional standards
- Highly organised, proactive and comfortable juggling multiple projects
- Confident working cross-functionally with commercial, operations and marketing
- Analytical mindset, comfortable with metrics, performance and reporting
- Entrepreneurial, adaptable and thrives in fast-paced environments
Due to the high volume of applications received we are unable to respond to everyone directly. If you are not contacted within 10 working days, you have unfortunately not been shortlisted.
Lawrence Recruitment is acting as an employment agency on behalf of our client.
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Jessica, London
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