Carl Kammerling International Ltd
Brand Manager
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Brand Manager – Professional Tool Brands
Carl Kammerling International (CKI) is home to C.K Tools, a market-leading name in professional hand tools and storage products. With over 120 years of innovation, we design, manufacture and distribute products used by tradespeople worldwide.
Following an internal promotion, we’re looking for an experienced Brand Manager to take ownership of a portfolio of trade-focused brands and drive growth across multiple channels.
The Role
This is a commercially focused, end-to-end role with real ownership.
You’ll be responsible for shaping brand strategy, managing product ranges, and delivering measurable growth. Working closely with sales, NPD and marketing teams, you’ll take products from concept through to launch and ongoing performance optimisation.
What You’ll Be Doing
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- Own and manage a designated brand portfolio end-to-end
- Deliver category and range reviews, identifying opportunities to improve performance and margin
- Analyse sales, market and competitor data to drive informed decisions
- Develop and execute go-to-market strategies and product launches
- Manage budgets to maximise brand visibility and ROI
- Work cross-functionally to deliver impactful marketing campaigns
- Identify new product opportunities through market and customer insight
- Collaborate with NPD to bring new products to market successfully
What We’re Looking For
- Proven experience in brand, product or category management
- Strong commercial awareness with the ability to interpret data and drive decisions
- Experience managing product launches and go-to-market strategies
- Confidence working with budgets and performance metrics
- Ability to manage multiple projects and priorities effectively
- Strong communication skills with the ability to influence stakeholders
- A proactive, hands-on approach with a focus on results
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Desirable
- Experience within tools, hardware, or trade-focused industries
- Exposure to both online and offline marketing channels
What You’ll Get
- 34 days holiday (rising to 37 with service)
- Annual bonus linked to performance
- 5% employer pension contribution
- Life assurance (3x salary)
- 50% staff discount on CKI products
- Career progression and development support
- Cycle to work scheme
- Employee Assistance Programme
- Corporate gym membership
- Free on-site parking
Salary
Competitive, depending on experience + performance-related bonus
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