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Brand Manager – Vitaminotics, North West London, NW2 7HF
Position Overview
Job Title: Brand Manager Location: North West London, NW2 7HF Salary: Competitive Hours: Monday–Friday, 9:00 AM–6:00 PM + 1-hour lunch break Hybrid Working: 3 days in-office, 2 days working from home Start Date: August 2026
About the Role
At Vitabiotics, we foster a culture of innovation, mutual respect, and teamwork.Celebrating over 50 years in nutritional healthcare, we’re the UK’s No.1 vitamin brand, exporting to over 100 countries and recognised as leaders in clinical research. Twice winners of the Queen’s Award for Innovation, we’re pioneering advancements in supplements with globally leading brands like Perfectil, Pregnacare, Wellman, Wellwoman, and Menopace.
We’re seeking a Brand Manager (reporting to the Brand Marketing Director) to join a fast-growing, forward-thinking marketing team. As a key part of our strategy, you’ll drive brand awareness, sales performance, and innovation across some of the UK’s most recognised supplement brands.
Key Responsibilities
Brand Management &Campaign Strategy
- Oversee a portfolio of vitamin brands, ensuring cohesive strategy and identity.
- Plan and execute offline marketing activities, including:
- High-profile advertising (radio, print, outdoor campaigns).
- Celebrity brand ambassador partnerships (e.g., past collaborations with Tess Daly, Gabby Logan).
- Sampling and direct-to-consumer BTL initiatives.
- Develop campaign plans, including:
- Licensed product collaborations (3rd-party partnerships).
- Charity-based marketing.
- Offline brand communications and rollouts.
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Cross-Functional Leadership & Engagement
- Align brand strategies with internal teams and input into cross-functional campaign development.
- Act as the primary external liaison for stakeholders, managing contractual agreements and key relationships.
- Support new product development (NPD), from ideation to launch strategy.
- Provide sales and export stakeholders with brand-led presentations and briefings.
Regulatory Compliance & Assets
- Ensure all brand assets (creative, promotional materials) are current and regulatory-compliant.
- Maintain brand consistency across channels and materials.
Event Management & Budget Oversight
- Organise internal/external marketing events and workshops.
- Monitor budget adherence across brands and campaigns.
- Analyse brand performance via tools like Circana and drive data-driven decisions.
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Requirements
Experience & Skills
✅ 5+ years’ experience in brand management with FMCG:ాజ.push 'true ✅ Strong background in offline marketing (traditional mediums, celebrity/promotional strategies). ✅ Passion for healthcare/nutrition brands—preferably with licensing experience. ✅ Hands-on approach to media buying, campaign delivery, and stakeholder management. ✅ Attention to detail and excellent consumer/technical writing skills. ✅ Ability to manage multiple deadlines within a small, collaborative team and adapt to change.
Why Join Vitabiotics?
✦ 21.5 days annual leave + birthday day off. ✦ Bupa dental cover. ✦ Private medical insurance. ✦ 50% staff discount on all Vitabiotics products. ✦ Deep skills training opportunities. ✦ Pension contributions. ✦ Health & wellbeing programmes. ✦ 100% sick pay (above statutory standards). ✦ Free onsite parking. ✦ Enhanced paternity/maternity leave. ✦ Two charity days a year + corporate volunteering support. ✦ Company social events and casual perks (fresh fruit, snacks, EV charging stations).
Come be part of an innovative, impactful team—where we passionately shape the #1 vitamin brand for good!
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