Continuum Attractions
Brand Marketing Manager
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Brand Marketing Manager - 12-month fixed term maternity leave contract - Location: York
Are you an ambitious marketing professional with a passion for brands, visitor experiences, and commercial growth? Then join us and help us shape the future of two iconic visitor attractions!
We're looking for an experienced Brand Marketing Manager to develop and deliver the marketing strategy and performance of two of the UK's most unique visitor attractions: York's Chocolate Story and Oxford Castle Prison. You will be based in York with regular travel to both attractions.
This is a rare opportunity to play a key role in the development of two established brands during an exciting period of transformation. Over the next 12 months, you'll manage significant brand development projects, including proposition development, brand positioning, visual identity implementation, and launch planning, helping to strengthen market presence, enhance visitor experiences, and deliver sustainable growth.
Responsibilities
- Work closely with the Brand & Marketing Director and attraction and central teams.
- Drive end-to-end marketing performance across both sites.
- Balance commercial objectives with exceptional brand delivery.
- Develop and deliver marketing strategies that drive visitor growth, revenue, and brand awareness.
- Create and deliver integrated marketing campaigns.
- Lead two marketing executives who will support content, community engagement, campaigns, and events across the two sites.
- Lead major brand development and repositioning projects across both attractions.
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About You
- A strategic and commercially minded Brand Marketing professional.
- Expertise in combining big-picture thinking with hands-on delivery.
- Proven experience in developing and executing successful marketing strategies.
- Strong brand development and brand management experience.
- Track record of delivering measurable commercial results and ROI.
- Experience managing multi-channel campaigns across digital and offline platforms.
- Experience using data and insights to shape marketing decisions.
- Experience within tourism, hospitality, leisure, attractions, or consumer-facing sectors would be advantageous.
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Using your skills and experience, you will drive performance across the customer journey, from awareness and consideration through to conversion and repeat visitation.
Why Join Us?
- Competitive salary.
- Unique opportunity to lead high-profile brand development projects.
- Collaborative and supportive culture.
- Autonomy to influence strategy and deliver meaningful change.
- Pension scheme.
- Generous holiday allowance.
- Free health cash plan.
- Day off for your birthday.
- Shopping and cinema discounts, attraction discounts, and much more.
Contract Details
- Contract: 12 months Maternity cover
- Hours: 40
- Location: Primarily based in our York support office, with regular travel required to both attractions.
Ready to help shape the future of two exceptional visitor attractions? We'd love to hear from you. Apply today.
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