Summary

About Brioni

Since 1945, the Brioni style has embodied effortless modern elegance. It originates from excellence rooted in in-house sartorial savoir-faire and continuous research into exceptional materials. In addition to its state-of-the-art Bespoke service, the House offers unparalleled Made in Italy ready-to-wear, leather goods, shoes, and accessories, both for formalwear and leisurewear, as well as fragrances. Founded in Rome and part of the Kering group, Brioni continues to stand as a symbol of Italian excellence and timeless sophistication.

Further information is available at https://www.brioni.com

Job Description

ROLE MISSION

The Bespoke Ambassador, based in London - 32 Bruton Street and reporting to the Assistant Store Manager, contributes to the success of the Boutique by driving Maestria and Ready-to-Wear sales and clienteling activities, developing long-term client relationships and strengthening sartorial expertise across the team in alignment with Brioni's standards of excellence.

HOW YOU WILL CONTRIBUTE:

• Build and nurture long-term relationships with clients from the first contact through after-sales follow-up, maintaining regular contact in line with the clienteling strategy.
• Develop a network of external contacts, including hotels, personal shoppers, tour guides, and wedding planners, to generate business opportunities and enhance Brand image.
• Execute sales and clienteling actions based on the Company strategy, with a focus on both Ready-to-Wear and Maestria, supporting the achievement of weekly, monthly, quarterly, and yearly sales targets.
• Meet and exceed CRM and retention objectives, contributing to the goals set by Store Management and to overall team performance.
• Support the development of Maestria within the Boutique by monitoring relevant KPIs and working with Store Management on individual and team action plans.
• Gather market insights on new trends, events, competitors' activities, and products, and share relevant feedback with Store Management.
• Collaborate effectively with colleagues in the Boutique and across the Company to support a consistent client experience and smooth execution of activities.
• Implement stock procedures in line with Company standards and guidelines, and promptly raise any issues or risks.
• Work closely with Regional Tailors / Head Tailors and Store Management to organize and execute in-store Maestria events and activations, specific clienteling actions, and VIP services, with the aim of recruiting new clients and maximizing the potential of the existing client base.
• Maintain high standards in the Maestria area of the Boutique, ensuring fabrics are regularly updated, master garments are properly maintained, and Bespoke Visual Merchandising standards are consistently respected.
• Collect feedback on products, clients, and competitors from the sales floor and work with Store Management to define Brand-specific actions and improve Bespoke processes.
• Report Bespoke and Maestria performance and support business planning on a weekly and monthly basis.
• Contribute to the development of the Boutique team's Maestria expertise through collective and individual training and knowledge sharing.