Marketing & Brand Development

• You will also take an active role in developing the Double A Display brand and increasing our visibility within the industry.
• Responsibilities will include:
  • Developing and implementing a proactive marketing plan.
  • Managing and developing our LinkedIn presence and other relevant social channels.
  • Creating and coordinating engaging content around our projects, people, capabilities, and company story.
  • Helping produce case studies, project showcases, and marketing materials.
  • Identifying opportunities for PR, industry features, and collaborations.
  • Supporting email marketing and client communications.
  • Researching relevant exhibitions, events, networking opportunities, and industry organizations.
  • Helping ensure our brand and messaging remain consistent and professional across all channels.
  • Monitoring marketing activity and identifying what is working and where improvements can be made.

Market & Competitor Research

• Keep up to date with developments within the exhibition, events, retail, and brand activation industries.
• Monitor competitors and identify opportunities for Double A Display to differentiate itself.
• Identify emerging sectors and potential new markets.
• Research key companies, brands, and decision-makers.
• Share relevant market intelligence with the directors and wider team.

Internal Development

• This is a role where we want you to take ownership and make things happen.
• You will be encouraged to identify areas where we can improve and bring ideas to the table. This could include:
  • Improving our CRM and lead management processes.
  • Developing new approaches to client communication.
  • Improving our marketing systems.
  • Creating better ways of tracking opportunities.
  • Identifying new services or markets.
  • Helping develop our sales and marketing processes as the business grows.
  • Supporting the directors with strategic business development projects.

What We're Looking For

We are looking for someone who is:

• Confident and comfortable speaking to people at all levels.
• Naturally personable and able to build rapport quickly.
• Commercially aware without being overly "salesy".
• Highly organised and capable of managing multiple activities at once.
• Proactive and willing to pick up the phone rather than hiding behind an email.
• A strong communicator, both verbally and in writing.
• Creative and able to contribute ideas to our marketing activity.
• Curious and genuinely interested in understanding businesses and people.
• Comfortable using LinkedIn and other digital platforms for professional networking.
• Self-motivated and able to work independently.
• Comfortable taking ownership rather than waiting to be told what to do.
• Professional and confident when representing Double A Display.
• Someone who values relationships and understands the importance of reputation.
• Ambitious and keen to grow alongside a young and developing business.

Experience

Previous experience in business development, marketing, account management, client relations, sales, or a similar commercial role would be beneficial. Experience within the exhibition, events, marketing, print, retail, construction, shop fitting, or creative industries would be advantageous but is not essential. Most importantly, we're looking for the right person and attitude. If you are commercially minded, personable, ambitious, and good with people, we are more interested in what you can bring to the role than whether your previous job title says "Business Development Executive".

How Success Will Be Measured

This is deliberately not a commission-led sales position. We want to encourage long-term thinking rather than simply rewarding short-term sales. Performance will therefore be assessed across the wider role, including:

• Quality and development of client relationships.
• New relationships and opportunities created.
• Client retention and engagement.
• Marketing activity and brand development.
• Quality of the company's prospect database and pipeline.
• New markets and sectors identified.
• Networking and industry engagement.
• Contribution to business development strategy.
• Initiative and ideas brought to the business.
• Organisation and follow-through.
• Overall contribution to the growth and development of Double A Display.

What We Offer

• £28,000-£30,000 annual salary
• Annual performance-related bonus
• Company laptop
• Hybrid working, with a minimum of 4 days per week based in our Brighouse office
• Standard company holiday allowance
• An additional day's holiday for every completed year of service (capped at 5 additional days)
• Two paid charity days per year
• Company pension contribution
• The opportunity to play a significant role in the growth of an ambitious, family-run business
• A varied role where no two days are necessarily the same
• The opportunity to develop your responsibilities as Double A Display grows

Why Join Double A Display?

We're not interested in building a business based purely on transactions. We want to build a business based on people, relationships, reputation, and doing a great job. Our clients trust us to deliver important projects for their businesses, and we want to build relationships that last well beyond a single exhibition stand.

You'll be joining us at a stage where you can genuinely make a difference. There isn't a huge corporate hierarchy or ten layers of management between you and the decision-makers. If you have an idea, we want to hear it. If you see something that could be done better, we want you to tell us. If you spot an opportunity, we want you to pursue it. You'll have the opportunity to help shape how Double A Display develops its marketing, client relationships, and business development strategy as we continue to grow. We're looking for someone who wants to grow with us – not simply work for us.