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Sylvania Group

Business Development Manager

United Kingdom
Posted about 20 hours ago
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ROLE PURPOSE

The Business Development Manager is a key position to drive growth within the regional specification organisation. The focus of the role is to achieve the agreed targets for project delivery through the support of Architects, Consultants, End Users, and Contractors. This is achieved through the specification of products and services with the objective of maximizing market penetration within a designated geography and achieving year-on-year growth, increasing market share, and profitability.

KEY RESPONSIBILITIES

  • Establish strong, long-term client relationships with key stakeholders at named accounts e.g., architects, installers, end users, consultants, etc.
  • Plan and arrange visits to clients to adequately cover the current and future specification sales opportunities with the sales territory.
  • Present the company's lighting expertise and company products to Architects, Specifiers, End Users, and Contractors outlining features and benefits of the company products to achieve maximum volume of sales and margin and fully avoid the switching of specifications.
  • Develop close working relationships with key influencers within the specification sales channel to raise the profile and professional standing of the Sylvania & Concord brand and organisation, ensuring that Sylvania is perceived as the company of choice when major lighting projects are being developed.
  • Promote the company image to the marketplace, ensuring its position as a quality organisation in terms of client service and product integrity.
  • Develop company and product awareness within the customer base, growing specification brand opportunities and making us the first choice for clients.
  • Manage projects from inception to completion to ensure maximum benefits to the company with minimum disruption.
  • Gather market intelligence including competitor analysis, product innovation, pricing, etc. and communicate this information to the UK Commercial Director monthly so that product development and strategic marketing can be accurately facilitated thus ensuring the establishment of a competitive edge.
  • In conjunction with regional leadership teams, ensure credible and reliable forecasting input.
  • Deal effectively with client administration issues and quotations to expedite specified orders and achieve a best-in-class service proposition.
  • Deal effectively with after sales issues in conjunction with the Commercial and After Sales quality team to ensure excellence in customer service.
  • Ensure that all internal administration reports are completed accurately and on time to ensure continued improvement in selling efficiency.

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PERSON SPECIFICATION AND BACKGROUND

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  • Proven track record of achievement covering sales territory within the Lighting / Electrical industry.
  • Able to demonstrate the following core competencies:
    • Sales Account Management
    • Negotiation
    • Presentation
    • Results Driven
    • Decisiveness
    • Entrepreneurial skills to seek new business opportunities.
    • Ability to build effective relationships in a cross-functional work environment.
    • Proactive self-starter with strong self-motivation and willingness to make things happen.
    • Good level of English language (spoken and written).
    • Strong IT Skills.
    • Full UK Driving licence.
    • Willingness to extensively travel in the UK.
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Skills

Sales Account Management
Negotiation
Presentation
Business Development
Market Intelligence
Forecasting
Client Relationship Management
Project Management
Competitor Analysis
Strategic Marketing
IT Skills
English Language

Location

United Kingdom

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