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Business Development Manager
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Data is shaping the way towns, cities and public spaces are planning for the future. As our Business Development Manager, you'll be responsible for introducing our technology to local authorities and public sector organisations across the UK, building new relationships, increasing brand awareness, and positioning our solutions as a valuable partner in the decision-making process.
Basic Salary:
A GBP 50,000 - A GBP 55,000
Benefits
- A Company Car
- A Annual Bonus
- A 25 Days Holiday
- A Private Healthcare
- A Private Medical Insurance
- A Death in Service
Location:
This is a home-based role, with UK travel.
Commutable Locations:
Birmingham, Nottingham, Leeds, Manchester, Sheffield, Derby
Job Description:
Business Development Manager, Sales Manager - Public Sector, Local Authorities, SaaS
Reporting to the General Manager, this Business Development Manager is a home-based role where you'll build a pipeline, meet customers, and increase the visibility of our SaaS solution. This is a consultative sales role with sales cycles ranging from three months to 18+ months. Success comes from building credibility, understanding customer needs, and developing long-term relationships with multiple stakeholders.
As Our Business Development Manager, You Will
- Generate new business opportunities across local authorities, councils, parish councils, national parks, and other public sector organisations. Initially, 90% of your time will be focused on winning new business.
- Build relationships with senior decision-makers, developing opportunities from introduction through to contract award, with sales cycles ranging from 3 to 18+ months.
- Manage the full sales process, including prospecting, customer meetings, tender submissions, commercial negotiations, and project handover.
- Sell a combination of hardware and software solutions. Software contracts generate recurring revenue through highly valuable insights, while hardware projects are typically worth circa A GBP 30,000 - A GBP 40,000, often with opportunities to supply multiple products.
- Increase brand awareness by maintaining a visible presence within the market through customer visits, networking events, exhibitions, and industry conferences.
- Re-engage dormant accounts and identify opportunities to introduce additional solutions into existing customers and different departments.
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Person Specification:
Business Development Manager, Sales Manager - Public Sector, Local Authorities, SaaS
You will be someone who enjoys building a market presence as much as winning new business. You'll be a genuine new business hunter, motivated by the thrill of the chase. We're open to the products or services you've sold previously, but experience selling into local authorities or the wider public sector is essential.
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You'll Also Have
- A proven track record of generating and converting new business opportunities.
- Experience managing your own sales pipeline and forecasting activity through a CRM system.
- The ability to build long-term relationships with senior decision-makers across the public sector.
Your background could include selling products or services such as street furniture, traffic signals, traffic management software, intelligent transport systems, street lighting, traffic monitoring, Active Travel monitoring, variable message signs (VMS), EV charging infrastructure, CCTV, IoT and monitoring solutions, or micro-mobility services including e-bikes and e-scooters.
The Company
We create and supply specialist technology that helps organisations better understand how people move through towns, cities, and public spaces. Working with public sector organisations across the UK, our solutions support investment decisions, transport planning, and infrastructure projects by providing reliable, accurate, and high-quality data. Our reputation has been built on quality, technical expertise, and long-term customer relationships. As demand continues to grow, we're investing in...
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