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Regent College London

Business Development Manager

London
£30k – £40k/yr
Posted about 18 hours ago
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Role: Business Development Manager

Location: UK - London

Salary: Upto 40k


Who You Are

You are a commercially focused business development professional with UK student recruitment expertise, strong agent networks, CRM experience, and a proven ability to lead teams and drive growth.


About Us

Regent College London is a leading independent higher education provider, offering flexible and inclusive learning across multiple London campuses. We are student-focused, digitally forward, and committed to academic excellence.


The Role

Lead UK student recruitment by managing agent partnerships, developing new business, improving conversion and compliance, and supporting teams to achieve growth targets.


Key Responsibilities

1. Key Activities and Responsibilities

  • Report management: Ensuring that daily reports are up to date and sent out to all partners/agents daily or until the SLA set with partner.
  • Manage between 12-18 agent/accounts: Ensuring they are meeting expectations and are providing the quality of learners that is expected.
  • Identifying potential new agents/accounts/businesses: To further develop UKBDL and UKDL student recruitment.
  • Managing junior business development executives and supporting teams: Ensuring their activities support the objectives of student recruitment.
  • Providing a smooth journey for both the agent/account and students: Ensuring the application process is efficient to support improved conversion.
  • Have a detailed understanding of all systems used by both agents and students: To ensure advice and guidance in this area is clear.
  • Ensuring KPI’s set by the Head of Business Development are met: This includes delivery of targets set via agents/account, onboarding new business, improving conversion rate from application to enrolment, and improving brand awareness in existing and new markets.
  • Proactively support all colleagues: In pursuit of the University’s central objectives and values within the business at all levels.
  • Gathering intelligence and data to propose new initiative: To further develop new and existing UK opportunities. This will include – interpreting of data, and articulating key messages, and publishing papers for relevant committees.
  • Ensure that the University’s reputation is protected: By getting all agents/accounts to adhere to the University’s processes and acting with integrity internally and externally. Part of this to ensure existing and new agents/businesses recommended have a good track record in HE.
  • Adhere to the universities admissions processes and regulations: Ensuring a clear audit trail for training and compliance purposes.
  • Ensuring all students recruited through agent meets the required levels of progression/AU benchmark: This will include the continuous auditing of students referred via agents.

2. Analysis and Reporting

  • Identify gaps or shortfalls in recruitment strategies: Identifying how to solve these issues.
  • Analyse data/statistics: Interpreting and reporting patterns and trends and highlighting and prioritising any issues for further investigation to support informed decision making.
  • Provide daily reports on student activity to agents and partners:
  • Provide reports and updates to key commercial leads within the business:
  • Analysing agent performance: Not only from a recruitment perspective but from a student engagement perspective as well.

3. Customer/Service Support

  • Provide advice to peers and partners: To respond and independently resolve a range of standard and unforeseen issues, within pre-determined operational limits.
  • Support and lead Business development Executives, support teams, and other relevant departments:
  • Advise and update the team: On regulatory/compliance/product/process changes providing appropriate training as needed.
  • Ensuring the partner/agent is receiving the best support: And is being provided the best service to the standard the University requires.
  • Diagnose and rectify any problems with sales processes and systems:
  • Feedback to the agents/ Partners on performance of students:

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4. Planning and Organising

  • Plan and organise own activities: To ensure that routine operations and ongoing KPI’s deadlines are continuously met.
  • Support in the development of team structures:
  • Prepare a plan agent/partner training: Both face to face and online.
  • Ensuring SLA’s are met and that partners are happy with service being provided:
  • Participate in or co-ordinate student recruitment projects or development activities:
  • Make recommendations about resource planning:

5. Liaison

  • Communicate and build working relationships with agents/partners: To ensure they are happy with the service being provided and that they grow within the business.
  • Attend meetings, as requested by manager: To support departmental activities and to report back on main discussion points.
  • Liaising with key stakeholders: Such as admissions, quality assurance, and student support.
  • Regular communication with the Business Development Team: Providing feedback on Agent documents that are being submitted.

6. Continuous Improvement

  • Advise on and propose changes in procedures, planning and systems: To improve operational efficiency to improve quality of service in student recruitment.
  • Keep skills up to date and develop depth or breadth of knowledge: In student recruitment practice by learning from colleagues and exposure to a range of activities, training, and networking opportunities.
  • Continuing to improve conversion rate and enrolled numbers coming from each partner:
  • Make recommendations on how to improve the University’s brand: And make it more commercially attractive.
  • Look at ways of improving current processes: Especially when looking at growth within the team and recruitment numbers.

7. People Management

  • Co-operate with other colleagues: To contribute to the achievement of departmental objectives.
  • Train and develop junior staff members: And ensure direct reports are performing their duties and meeting their KPI’s.
  • Managing the agent/partnership relationships: Ensuring they are clear on all admissions procedures and are meeting their quality requirements.
  • Show sensitivity and consideration and emotional support: To other people’s/student’s needs and feelings, which often include dealing with signs of obvious distress.
  • Dealing with culture differences: For example when dealing with overseas staff remember they may be used to a different working environment than we are in the UK.
  • Deliver guidance and support: In a calm, discreet, diplomatic, and professional manner.
  • Support agents/partners and provide referral and signposting pathways: For students in crisis to internal and external support function and organisations.

8. Personal and Professional Development and Training

  • Identify and address development needs: To ensure continuing professional development.
  • Communicate and share best practice:
  • Proactively identify new opportunities: And work with management to develop solutions.
  • Work in accordance with the University’s Values Framework:
  • Maintain strong empathy for the university's commitment: To equality of opportunity and equality of treatment for colleagues and students.

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9. Other Responsibilities

  • Any other duties as appropriate to seniority and role:
  • The post-holder will be required occasionally to travel to other locations: For meetings or training.
  • Attendance at appropriate internal working parties as required:
  • To always ensure the University’s name and brand is never brought into doubt: And that externally we are seen as professional and a pleasure to work with.

Essential:

  • Analyse market data and trends: To assist and advise faculties, departments, and senior management within the University on the development of UK recruitment strategies, new programmes, or policies on UK activities where appropriate.
  • Liaise and engage with key stakeholders: And internal and external contractors to influence opinion, delivery, and reputation of services.
  • Influence and contribute to the scoping and resource planning: Across a range of activities at operational level to meet organisational objectives, including contributing to business plans and strategy documents where required.
  • Implement processes to manage the integrity and security: Of all commercially and professionally sensitive and personal data.
  • Analysis & problem-solving capability:
  • Well-developed written and verbal communication skills and interpersonal skills:
  • Ability to manage partners expectations: And provide training sessions to ensure quality.
  • Ability to prioritise tasks and delegate tasks to direct reports:
  • Attending external events in the UK and INT: Sometimes during weekends/after hours working late.
  • UK Travel representing the University: At education expositions, Universities, schools, and colleges, as a University ambassador.
  • Influencing Senior Colleagues/external partners:
  • Develop external relations: Identify and develop opportunities for communities of practice, employers, alumni, and donors via extra-curricular activities and increased levels of participation with a view to positively impact student recruitment.
  • Build and sustain an influential network of contacts: Both internally and externally to influence and promote reputation, including relevant education institutions, Embassies, Consulates, and sponsorship bodies.
  • Keep well informed about the University: In all relevant aspects of its work through engagement with relevant committees, attendance at workshops and events, and networking with University colleagues. This will include submitting committee papers helping to aid UK recruitment.
  • In collaboration with finance business partners: Create business cases to validate commercial opportunities for the university.
  • Contribute to operational leadership teams and decision making: To shape the nature and level of support services.
  • Provide expert professional subject and/or managerial expertise: At an operational level to support UK/Domestic student recruitment, including achievement of UK/Domestic student application targets, increasing the quality of the student intake, increasing conversion rates from application to registration, and increasing diversity in terms of ethnicity, subject of study, and recruitment from underrepresented community groups.
  • Experience of working with complex sales processes and CRM software:
  • **Experience of working/responding independently
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Skills

Student recruitment
Agent management
CRM software
Business development
Data analysis
Team leadership
Strategic planning
Compliance management
Stakeholder engagement
Market intelligence
Sales process management
Public speaking
Relationship management
Reporting
Project management
Communication skills

Location

London, England, United Kingdom

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