TAL Agency
Business Development Manager
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Who is TAL Agency?
TAL Agency is a fast-growing, data-driven search marketing agency based in Bolton. Specialising in SEO, paid media, content marketing, digital PR, and performance-focused digital strategies, we help ambitious brands increase their online visibility, generate high-quality leads, and drive measurable business growth. Our team combines technical expertise, creative thinking, and data-led decision-making to deliver outstanding results for clients across a range of industries. As a result of continued agency growth and ambitious expansion plans, we are looking for a Growth Manager to join our team. This is a remote-first role, with 1–2 days per week spent collaborating with the team in our Bolton office.
As Growth Manager, you’ll play a critical role in driving business growth by converting strategic opportunities, strengthening our agency’s market presence, and supporting the development of our sales pipeline. You’ll own the end-to-end sales journey—from prospecting through to closing—and be the bridge between marketing, delivery, and leadership to help shape how we sell in high-impact digital work.
Key Responsibilities
Business Development and Sales
- Own and manage the full sales cycle, from prospecting and qualification through to contract negotiation and deal closure
- Generate new business opportunities through proactive outbound sales activity and strategic relationship building
- Build, manage, and consistently progress a healthy pipeline of qualified opportunities
- Develop strong relationships with key decision-makers and stakeholders across target accounts
- Lead discovery meetings, sales presentations, and proposal discussions with prospective clients
- Identify client challenges and position agency services as commercial solutions that drive business outcomes
- Meet and exceed agreed sales targets, pipeline KPIs, and revenue objectives
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Lead Generation and Pipeline Management
- Source and qualify new business opportunities through outbound prospecting, networking, referrals, LinkedIn, and email outreach
- Manage inbound enquiries, assess opportunity fit, and convert qualified leads into active sales opportunities
- Own and maintain CRM accuracy, ensuring all opportunities, forecasts, and sales activities are up to date
- Drive consistent follow-up activity to maximise conversion rates and ensure no opportunities are lost
- Build and execute targeted outreach campaigns to generate meetings with senior decision-makers
- Maintain accurate pipeline forecasting and provide regular reporting on sales performance, opportunity progression, and revenue projections
Commercial Growth
- Work closely with leadership to identify new market opportunities and growth initiatives
- Contribute to sales strategy and go-to-market approaches
- Support the development of compelling proposals and pitches that maximise win rates
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Success Measures
- Consistent weekly outbound activity
- Growth in qualified conversations and opportunities
- Well-managed and up-to-date CRM pipeline
- Strong follow-up discipline with minimal drop-off
- Increased efficiency and consistency in new business activity
Market Insights and Strategy
- Conduct market and competitor analysis to inform targeting strategy
- Provide feedback from prospects to shape service development and positioning
- Work with marketing to align lead generation efforts with target sectors (supporting networking, events, content production and feedback loop from prospects etc)
Skills & Experience Required
- 3+ years in a B2B sales (ideally agency), or professional services sales or growth role
- Proven track record of meeting or exceeding revenue targets
- Excellent verbal and written communication skills
What we offer:
- Flexible working hours
- Remote first working; 1 day in Bolton office, 4 days at home
- Personal training and development budget
- Personal development plan
- Wellness days
- Team Days Out
Salary: £28k - £35k per annum (DOE) with an OTE of 40 - 45k
Working week: Remote: Tues - Friday
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