Business Development Manager – Premium Outdoor Living & Hospitality Projects

Key Responsibilities

• Develop new business with restaurants, pubs, hotels, hospitality groups, architects, developers, contractors, landlords and commercial property clients.
• Use existing hospitality-sector relationships to create introductions, meetings and qualified commercial opportunities.
• Manage and develop inbound opportunities from digital advertising, website enquiries, referrals, exhibitions and strategic partners.
• Conduct effective discovery, identifying the decision-maker, project objectives, commercial priorities, budget, timing and approval process.
• Build long-term relationships and manage opportunities whose buying cycles may extend over several months.
• Communicate the commercial value of creating high-quality, weather-protected, year-round hospitality spaces.
• Manage proposals and negotiations commercially, protecting project scope, pricing and gross margin rather than relying on discounting to win business.
• Maintain an accurate and disciplined sales pipeline using HighLevel CRM.
• Coordinate effectively with our design, technical and operations teams as opportunities progress towards confirmed projects.
• Develop repeatable relationships with hospitality groups, architects, developers and strategic partners that can generate multiple future opportunities.

What Success Looks Like

Success in this role is not measured simply by the number of calls made or quotations sent.

We will look at:

• High-quality hospitality and commercial opportunities created.
• Relationships developed with meaningful decision-makers and strategic accounts.
• Qualified meetings, site visits and projects progressing through the pipeline.
• Strong management of both short and long-term sales opportunities.
• Proposal conversion, profitable revenue and confirmed gross profit won.
• Customer deposits and payments received.
• Accurate CRM management, commercial forecasting and clear understanding of why opportunities are won or lost.

Ultimately, success means building a strong, profitable and increasingly relationship-led commercial pipeline for Elite Custom Group.

Candidate Requirements

• Proven B2B consultative sales experience within hospitality or a closely related commercial property sector.
• A strong professional network within hospitality, ideally including relationships with venue owners, operators, hospitality groups, advisers, architects, developers or relevant suppliers.
• Demonstrable experience selling high-value products, projects, capital improvements or professional services.
• A good understanding of hospitality buying cycles and the ability to manage opportunities that may take months to reach a purchasing decision.
• Confidence communicating and negotiating with business owners, operators and senior decision-makers.
• Strong commercial judgement and an ability to sell on value, quality, return on investment and long-term benefit rather than price alone.
• Excellent relationship-development, communication and negotiation skills.
• Strong CRM discipline and the ability to manage a structured sales pipeline.
• Comfortable working with modern CRM, automation and AI-supported sales tools. Experience with HighLevel, HubSpot, Pipedrive or similar platforms would be useful.
• Able to work independently, create structure and take ownership without waiting for constant instruction.
• Professional, organised and credible when representing a premium technical brand.

Experience with architectural systems, commercial fit-out, glazing, outdoor structures, shading systems, construction or premium property projects would be advantageous, but hospitality-sector commercial experience and relationship-building ability are particularly important.

A full UK driving licence and willingness to travel for client meetings, site visits, presentations and exhibitions are required.

Applicants must already have the right to work in the United Kingdom.

Location & Working Pattern

This is a full-time, hybrid and client-facing role based around Manchester and the North West.

The successful candidate must be able to work regularly from our Manchester base at Unit 16, Westlink Business Park, M50 1EW.

UK travel will be required for meetings, site visits, showroom appointments, presentations and exhibitions.

Compensation

• £35,000 base salary.
• 3% commission based on confirmed project gross profit, paid in accordance with the company commission scheme after the relevant customer payments have been received.
• Performance bonus based on agreed commercial targets.

Commission is linked to profitable, paid business rather than revenue alone.

How to Apply

Please submit your CV together with a short introduction outlining:

• Your experience selling within the hospitality sector.
• The types of hospitality businesses and decision-makers you have worked with.
• The professional relationships or network you have developed within the sector.
• Your experience selling high-value products, projects or services.
• An example of a longer sales cycle you successfully developed from initial conversation through to confirmed business.
• How you have generated new opportunities through professional relationships and proactive business development.
• Your experience managing a CRM pipeline and converting opportunities into profitable sales.

We are interested not only in what you have sold, but in how you build relationships, develop opportunities and earn the confidence of clients over time.