Yonder
Business Development Manager (Research)

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Associate Director (Research)
In a nutshell
Yonder is the Insight and Transformation Company, delivering confidence in possibility by unifying the breadth of our capabilities. Within our insight practice, our mission is to provide complete decision intelligence for absolute conviction. We support our clients throughout the decision-making process through our high-quality data, elite data science, and high-value insight, combined with our use of cutting-edge technology to enhance and empower our human advantage.
Yonder is looking for a Business Development Manager to join our ambitious Growth team and to drive new business for our research offer, covering quantitative and qualitative research, brand tracking, audience segmentation, stakeholder and opinion research, and other exclusive Yonder proprietary products.
This new business role will be focused on research buyers: insight directors, heads of brand and consumer insight, and agencies who commission research.
Market research sector experience is essential for this role. You will be the entry point for the Research Practice, helping to access this market; understanding how insight teams buy, what a good brief looks like, where the budgets sit, and how to win against our established competitors.
What you'll do:
- Drive the new business target for the Research Practice, build and convert a pipeline of qualifying briefs
- Prospect proactively into identified target accounts and sectors, using a mix of techniques, e.g., targeted account-based outreach, LinkedIn and social selling, events and conferences, warm introductions via the insight team’s existing client relationships, and content-led outreach (webinars, thought leadership)
- Help the team respond to inbound enquiries, RFIs and tenders
- Build relationships and speak credibly with technical buyers
- Support the team with meeting, proposals, and pitches to help secure new business
- Build warm relationships with procurement and intermediary partners, and keep Yonder on the right rosters and frameworks
- Maintain accurate pipeline funnel, forecasting, and CRM and report weekly to the Business Development Director
- Feed market intelligence back into the business: competitors emerging briefs, market sentiment
- Join the Yonder Growth Team and work, share, and celebrate sales and marketing activities and champion the Yonder Way throughout the business
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Essential skills for this role
- 3 year + selling market research services, ideally at a full-service or specialist agency
- A passion for winning new logos, hitting revenue targets, and celebrating wins
- Solid understanding of research methods (quant, qual, brand tracking, segmentation, stakeholder/opinion research etc.) and the target client needs - able to understand a brief
- Curiosity about research methods, and willingness to keep building knowledge on the job
- Have a network among insight and research buyers
- Comfortable and credible selling to a technical buyer
- Self-starting and motivated by owning a pipeline from outreach to win
- Collaborative and enjoy working with a team of deep experts and researchers helping them to make their work easier to buy
- Confident using a CRM to manage and report on pipeline
- Enthusiasm to play an active role in a central Growth Team, connecting sales and marketing activity, and championing a new business culture


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Success in this role looks like
- Pipeline value built and converted against target
- Number of qualifying leads/briefs generated per quarter
- Revenue delivered against the research and insight practice target
What Yonder can offer you
Yonder has a real buzz as we continue to grow. We reward people who help to drive that growth, and the company supports and encourages new ideas which will add value. You'll have an exciting, visible role in a growing business with real ownership of revenue, team support, and a chance to play a part in the future success of Yonder.
We also offer a competitive salary, commission scheme, 25 days holiday (plus your birthday day off!), a 5% employer pension contribution, life assurance, and other benefits like volunteering leave, flexible working, and 4 pm finishes on Fridays etc.
As we operate a hybrid working model, there will be an expectation to work from our London office two-three days a week.
Our Values and behaviours
- We Focus
- Engage / Express with clarity / Take a view / Be pragmatic
- We Go Further
- Challenge the thinking / Be brave (backed by evidence) / Work at the edge / Celebrate imagination
- We Pursue Brilliance
- Discover what matters / Be a yardstick / Show professional integrity / Bring the energy
- We’re In It Together
- Connect with authenticity / Be open / Lift yourself by lifting others / Muck in
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Jessica, London