You’ll line manage the Assistant Brand Manager and collaborate with key teams including eCRM, Customer Care, Sales, E-commerce, Development and Performance to ensure we deliver a joined‑up, meaningful experience. You’ll also manage timelines, budgets and act as an escalation point for brand-related delivery challenges.

This is a fantastic role for someone who enjoys blending creativity with strategic thinking, thrives in a collaborative environment, and is passionate about building a brand customers can genuinely connect with.

ABOUT YOU

You’re a commercially minded brand professional with solid experience delivering multi‑channel brand activity and turning strategy into meaningful customer experiences. You’re organised, collaborative and insight‑led, with strong judgement around messaging and performance. Above all, you’re motivated by building a brand that customers can trust and connect with.

✅ Essential

• 3–5+ years’ experience as a Brand Manager or in a similar role within a consumer, services, D2C or subscription business, or at a creative agency supporting D2C clients.
• Proven experience delivering brand plans and campaigns across multiple channels.
• Confident working cross‑functionally with sales, digital, CRM and customer teams.
• Strong understanding of brand fundamentals, multi‑channel marketing and customer journeys.
• Excellent organisational and planning skills.
• Commercial awareness with the ability to link brand activity to performance.
• Strong judgement around language, tone of voice and messaging, with the ability to brief, review and improve content.
• Able to work with insight and performance data to guide decisions and prioritisation.
• Understanding of how customer insight is generated and used.
• Degree or equivalent experience in design, digital media or a related field.
• Customer‑focused, insight‑led and a clear, confident communicator.
• Collaborative, proactive and delivery‑driven.
• Calm, resilient and able to work well in a fast‑moving environment.

✨ Desirable

• Experience working in a regulated, sensitive or trust‑based sector.
• Involvement in brand evolution, repositioning or proposition change.
• Experience working with advocates, influencers or external partners.
• Experience managing and developing direct reports.
• Training in brand strategy, customer experience, behavioural science or insight.
• Familiarity with SEO, content strategy, performance marketing or experimentation.
• Experience with advocacy, referral or social‑proof programmes.
• Awareness of emerging discovery behaviours (e.g., AI‑assisted search).
• Commercially astute with a natural interest in how brand activities drive growth and value.
• Strong prioritisation skills and comfort balancing pace, quality and impact.
• Pragmatic with a focus on practical, effective delivery.
• Resilient under pressure, especially when working with competing demands or tight deadlines.

READY TO APPLY ✅

If you are interested in this role please upload your CV and answer a few questions about yourself.

OTHER INFORMATION

This is an exciting time at Careline365 we are a company on the move and now is a perfect time to join our team. You’ll gain exceptional career opportunities and will be part of a company that is continuing to expand.

We are committed to equal opportunities and welcome applicants regardless of religious beliefs, political opinion, race, sex, marital status, age or disability.

If you require assistance to participate in the recruitment process, for example due to disability, please contact the careers Team on 01425 626337.