COREcruitment Ltd
Cask Specialist
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Cask Specialist - Leading UK Drinks Wholesaler – North of England – Up to £35,000, Company Car & Bonus
I am pleased to be partnered with one of the Leading Drinks Wholesalers in the UK who are on the lookout to expand their teams. This client has an exceptional reputation for development, strong market share in the On Trade and a formidable portfolio of products.
This is a fantastic opportunity for someone with a genuine passion for cask ale, a strong understanding of the independent on-trade market, and the commercial ability to grow an established portfolio.
You will take ownership of the cask and ale portfolio, building strong relationships with independent pubs, bars and venues to drive sales volume, increase distribution and develop new business opportunities across the region.
Company Benefits:
- Competitive salary with performance-related bonus, company car and generous OTE.
- Comprehensive benefits package including health insurance, pension scheme, and company car.
- Opportunities for professional development and career progression.
- The chance to work with a leading brand in a dynamic and fast-paced industry.
Your Role as the Cask Specialist:
- Manage and develop the cask and ale portfolio, maximizing sales, distribution and brand visibility across the independent on-trade.
- Build and maintain strong relationships with independent publicans, free-trade customers and key local venues.
- Identify, target and win new business, bringing new accounts into the portfolio and expanding the company's presence across the region.
- Drive volume growth through effective account management, commercial planning and customer engagement.
- Work closely with customers to identify opportunities for new listings, additional lines and increased throughput.
- Develop and execute local sales initiatives, promotions and activations to support brand awareness and sales performance.
- Monitor market trends, competitor activity and customer needs to identify opportunities for growth.
- Work collaboratively with internal sales, marketing and brewery partners to deliver commercial objectives.
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Have you achieved any of the following:
- Experience within the drinks industry, ideally in cask ale, beer or the wider on-trade sector.
- An established understanding of the independent pub and free-trade market.
- A proven ability to develop customer relationships, win new business and grow existing accounts.
- Strong commercial awareness, with a focus on driving volume and achieving sales targets.
- Excellent communication and negotiation skills, with the confidence to engage customers at all levels.
- A self-motivated, hands-on approach and the ability to manage your own territory effectively.
- A full UK driving licence and flexibility to travel throughout the region.
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If you are interested in having a chat about this role, please forward updated CVs to Mark at COREcruitment / mark@corecruitment.com
COREcruitment are experts in recruiting for Hospitality, Catering, Leisure, Retail, FM, Property and Construction sectors. We currently have over 1350 live roles across the UK, Middle East, Europe, Africa, North & Central America and South East Asia.
To view other great opportunities please check out our website www.corecruitment.com or call us on +44 207 790 2666 for a confidential chat about upcoming opportunities. Likewise, if you are looking to recruit then we would love to hear from you.
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