Sofina Foods Europe
Category Manager

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Turn insight into growth with leading retail customers
Role Overview
Play a key role in shaping category strategy and driving growth across some of our most important retail customers.
As a Category Manager, you'll work closely with buying, category, and range teams, using shopper, consumer, and market insights to identify opportunities and influence customer decisions. You'll become a trusted category partner, turning data into compelling recommendations that support category growth, strengthen customer relationships, and help deliver commercial success for both Sofina and its customers. You'll also collaborate with Commercial, Marketing, NPD, and Planning teams to bring category opportunities to life through innovation, promotions, and customer plans.
Key Duties
- Build strong relationships with customer buying, category, and range teams.
- Lead category reviews using market, shopper, consumer, and retailer insights.
- Develop commercially focused recommendations that support customer and business growth.
- Monitor category performance and identify opportunities to improve results.
- Support range reviews, innovation projects, NPD performance, and promotional activity.
- Work with Marketing and NPD teams to develop compelling category and innovation stories.
- Provide category insight to support forecasting, planning, and growth strategies.
- Support shopper marketing initiatives, seasonal ranging, and product launches.
- Deliver accurate reporting and analysis that supports customer decision making.
- Contribute to wider category projects and share best practice across the team.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
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Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Ideal Candidate
- An experienced category, commercial, or insight professional with strong commercial awareness.
- Highly analytical, with the ability to turn complex data into clear and actionable recommendations.
- A confident communicator who can influence and build relationships at all levels.
- Experienced using customer, market, shopper, and consumer insights to support decision making.
- Familiar with category data platforms such as Kantar, Nielsen, or Circana/IRI, although this is not essential.
- Highly organized with strong prioritization and time management skills.
- Proactive, commercially minded, and focused on finding solutions.
- A collaborative team player who enjoys sharing knowledge and working cross-functionally.
- Comfortable managing multiple priorities within a fast-paced environment.
Why Join Us?
This is an opportunity to influence category strategy with leading retail customers while developing your expertise within a growing international food business. You'll work alongside experienced commercial, marketing, and innovation teams, gain exposure to senior customer stakeholders, and play a direct role in shaping category growth.
With the autonomy to challenge thinking, present insight-led recommendations, and contribute to commercial success, you'll have the opportunity to make a visible impact while continuing to develop your career in category management.


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Ready to use insight to drive category growth and customer success? We'd love to hear from you.
About Sofina
Sofina Foods is more than just a food company. It’s a place where you can grow your career, learn new skills, and make a positive impact.
With a wide range of meat and seafood products that delight consumers worldwide, Sofina Foods is always looking for talented and passionate people to join its team of over 13,000 employees across 40 sites in Canada and Europe.
At Sofina Foods, you will be part of a culture that values innovation, quality, sustainability, and customer satisfaction. You will work with diverse and delicious products that are sourced responsibly and sustainably from over 50 different protein sources from 5 continents.
Our vision is to be the most successful food company in the world. If you are looking for a rewarding and exciting career in the food sector, Sofina Foods is the place for you.
Equal Opportunities
Sofina Foods is proud to be an equal opportunities employer. We’re committed to building a diverse and inclusive workplace where everyone feels valued and respected. We welcome applications from people of all backgrounds and experiences – regardless of age, disability, gender identity, marriage or civil partnership status, pregnancy or maternity, race, religion or belief, sex, or sexual orientation.
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