SMG
Client Manager

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Location: London, minimum 2 days in office per week
Salary: From £39,000 + 10% discretionary bonus
Level: Manager-level, with responsibility for key client relationships and direct reports
Who are we?
We’re the original pioneers in connected commerce marketing. Since 2008, we’ve been partnering with major retailers, powering global brands, and building meaningful connections with shoppers.
We simplify the mind-boggling complexity of today’s retail media landscape. We deliver impactful campaigns that connect with people where it matters. We create seamless and personalised shopping experiences. Above all, we deliver amazing results for our partners, driven by our unshakeable desire for growth. Time after time, we change the game. SMG is home to a world-class suite of commerce advertising capabilities powered by data and cutting-edge technology. We constantly push ourselves, our tech and our industry to discover innovative new ways to connect, sell and grow.
About the role
We are looking for a Client Manager to join our Capture team.
You’ll take ownership of relationships with some of our key FMCG partners, leading their end-to-end service across planning, media buying, campaign management and evaluation, with opportunities to contribute to creative work too.
Alongside delivering brilliant work for clients, you’ll manage and develop a small number of direct reports and collaborate with specialist teams across SMG to create campaigns that deliver against our clients’ commercial ambitions.
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I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
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What you’ll do
- Build trusted relationships with key FMCG clients, understanding their business needs and identifying opportunities to strengthen and grow our partnerships.
- Lead the creation and delivery of agency output for your clients, developing strategies alongside colleagues across SMG.
- Oversee campaign evaluation, making complex data easy to understand and leading client presentations.
- Manage and develop direct reports, giving them ownership while providing coaching, feedback and development support.
- Work closely with Planning, Insight, Creative and Media specialists to deliver high-quality campaigns.
- Oversee commercial reporting for your client accounts, assessing performance and communicating it clearly.
- Help ensure projects and campaigns supporting the wider commercial strategy are delivered successfully and on time.
What we’re looking for
- A proven track record of delivering client or business growth.
- Experience managing, coaching and developing team members.
- Confidence working with numbers, data and financial reporting.
- Strong influencing, relationship-building and stakeholder management skills.
- Experience working effectively in a fast-paced, matrixed organisation.
- A proactive, solution-focused approach and enthusiasm for learning, trying new things and delivering high-quality campaigns.
- We're looking for people who enjoy the buzz of change, the satisfaction of building something better, and the joy of working with a close-knit, values-driven team. If you love variety, thrive in a fast-paced environment, and embrace change with energy, this could be your right role.


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Don’t meet every single requirement? We still want to hear from you. If you believe you’d thrive in this role, your unique perspective might be just what we’re looking for.
Why SMG?
At SMG, we hire for the future, which is fast-moving and changing shape. Do you have the potential to help shape our business? We’re looking for brilliant, diverse talent who want to grow with us - people who are curious, ambitious, and eager to learn, whether as specialists or across teams.
We value those who take ownership of their growth and bring fresh perspectives. That’s why we’re committed to equity, inclusion, and building a place where everyone feels empowered to grow. At SMG, it’s not just about filling a role but building the future together.
Benefits:
- 10% discretionary bonus
- £1,800 yearly wellbeing fund (on top of your salary!)
- Free Headspace subscription
- £500 yearly “Uni Fund” for learning
- 4 extra Wellbeing Days off per year
- Annual Summer conference + year-round celebrations
- 4pm finishes every Friday
- Flexible and hybrid working
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