MLVentures.ai
CMO / Head of Performance Marketing
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CMO / Head of Performance Marketing — AI Companion App
ML Ventures is hiring on behalf of one of our portfolio startups, Dialogue (Pheon), a rapidly growing subscription-based AI companion app.
We’re looking for a senior performance marketing leader to take full ownership of growth — from acquisition strategy and paid media to funnel optimization, team building, and unit economics.
🌍 Important: Candidates must be Russian-speaking and based outside Russia and Belarus.
What you’ll own
- Build and scale paid acquisition across Meta, Google, TikTok, and other channels, with a strong focus on web funnels
- Own campaign-level unit economics, including CAC, ROAS, LTV, and cohort payback
- Build sustainable acquisition infrastructure in a high-risk vertical, including agency accounts, account diversification, and post-ban recovery
- Lead and grow a team of media buyers and creatives, including hiring, processes, KPIs, and performance management
- Work closely with Product to improve funnel conversion, pricing, and retention
- Own creative strategy, including hypothesis testing, iteration speed, and creative performance analytics
- Build scalable marketing processes and infrastructure from the ground up
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What we’re looking for
Must-have:
- 4+ years of performance marketing experience with subscription-based apps
- Proven experience scaling acquisition in high-risk verticals
- Strong understanding of Meta, Google, and TikTok moderation, account restrictions, and recovery
- Extensive hands-on experience with web-funnel acquisition
- Deep understanding of subscription unit economics and data-driven decision making
- Experience managing $1M+ USD in monthly advertising spend
- Experience building teams and processes from scratch, rather than simply executing campaigns
- Fluent Russian
- Currently based outside Russia and Belarus
Nice to have:
- Experience in adult, dating, AI companion, wellness, or entertainment verticals
- Experience with Stripe and alternative payment gateways
- Experience with GA4, GTM, server-side conversion tracking, and attribution
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What we offer
- 🌎 Fully remote
- 💰 Competitive salary + KPI-based bonus
- 🕐 CET time zone, with flexibility for occasional evening calls
- 🚀 Significant influence over the product and the opportunity to shape the company’s entire marketing strategy
Interested?
If you’re a performance marketing leader who has scaled subscription businesses at significant volume, we’d love to hear from you.
📩 To apply, please submit your CV/LinkedIn profile and include a short overview of the largest monthly advertising budget you have personally managed.
Know someone who could be a great fit? Feel free to share this opportunity with them.
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