Dander
Co-founder & Content Creator
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About Dander
Dander is focused on making everyday movement more motivating by turning walking goals into practical, real-world rewards. We encourage people to step up their daily activity by linking their steps to benefits they can redeem locally. By partnering with independent businesses, we help users discover and support nearby merchants—making local spending more intentional and community-centered. You will be joining an early-stage venture that sits at the exciting intersection of wellness, local commerce, and digital product innovation.
The Role
We are looking for a Co-founder who can be the unapologetic face of Dander. You will take ownership of our brand narrative, lead our social media presence (with a heavy focus on TikTok and Instagram), and spearhead business development.
As a founding team member, you won't just be executing tasks; you’ll be shaping our overall strategy. You will bridge the gap between our users and our partners by creating compelling content that inspires people to move, while simultaneously onboarding the local businesses that make our rewards possible.
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What You'll Do
- Be the Face of the Brand: Conceptualize, shoot, and feature in native, highly engaging content for TikTok and Instagram to build our community and explain how Dander works.
- Drive Partnerships & Business Development: Identify, pitch, and onboard independent local merchants, building long-term relationships that provide value to both the businesses and our users.
- Content & Storytelling: Develop content assets across all digital channels (social media, newsletters, website) that highlight user success stories and showcase our local business partners.
- Analyze & Optimize: Track content performance, user behavior, and campaign metrics, translating those insights into actionable growth strategies.
- Collaborate on Product: Work alongside the founding team to influence product and growth decisions from a community, content, and partnership perspective.
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Who You Are
- Camera-Ready Creator: You have a strong background (or deep interest) in digital content creation and feel completely natural speaking to an audience on TikTok and Instagram reels.
- Natural Networker & Salesperson: You have experience or a strong interest in marketing, sales, or business development. You aren't afraid to pick up the phone, walk into a local business, or pitch our vision to new partners.
- Master Communicator: You possess clear writing and storytelling skills!
- Scrappy & Independent: You thrive in a remote, early-stage startup environment. You can manage your part-time hours effectively and pivot quickly as priorities evolve.
Note: No specific degree is required. We highly value relevant experience, a strong portfolio of content/social media work, and a demonstrated track record of building communities or entrepreneurial projects.
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Jessica, London
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