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Commercial Marketing and Business Development Officer
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Job Role
This is an exciting opportunity for an experienced, commercially minded marketing professional to join Telford & Wrekin Council as a Commercial Marketing and Business Development Officer.
The role is part time, 3 days per week (9am–5pm) and is initially offered on a 6-month fixed-term basis, with a view to extend.
You will work closely with the Commercial Services Team Leader and a range of service areas to support the promotion and growth of the Council’s traded and other commercially focused services.
Your main duties will include developing and delivering targeted business-to-business (B2B) marketing and business development activity, undertaking market and customer research, identifying opportunities for growth and developing marketing campaigns and content to reach existing and prospective customers.
A particular focus will be on services for schools, academies, Multi-Academy Trusts (MATs) and identified out-of-borough markets, alongside other commercially focused Council services where agreed.
You will work with service teams to develop clear and compelling service propositions, build relationships with prospective and existing customers and help generate enquiries and leads. The role will also support the development of the Telford Education Services website as an effective commercial shop window for traded services.
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Key Requirements
Experience of developing and delivering B2B marketing activity within a commercial or competitive service environment is essential.
You will have experience of undertaking market and customer research, developing targeted marketing activity that generates customer engagement, enquiries or leads, and building effective relationships with business customers and prospective customers.
You will have strong marketing, communication and analytical skills, with the ability to interpret customer and market insight and translate this into practical marketing and business development activity.
You will also be able to manage your own workload effectively, develop engaging content across a range of channels and work collaboratively with colleagues and stakeholders across a large and complex organisation.
For further information or an informal discussion about the role, please contact Phil Parker, phil.parker@telford.gov.uk or Ciara Jones, ciara.jones@telford.gov.uk
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What We Offer
- Competitive salaries and a fantastic leave package — starting at 24 days, rising to 32 days with service, plus 8 bank holidays and an extra concessionary day to enjoy.
- Flexible working & career progression
- Local Government Pension Scheme
- Staff discounts & salary sacrifice perks
- Free parking & confidential wellbeing support
- Hybrid working model - whether you're in the office or working from home, we support a balance that fits your personal and family commitments.
Find out further information about working at Telford & Wrekin Council including our full list of benefits.
Please note: We do not hold a sponsorship licence for visas.
Attached Documents
- 1963 Commercial Marketing and Business Development Officer.docx
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