Greene King
Commercial Marketing Executive
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Company Description
Join us at Greene King, the country's leading pub company and brewer, where our mission is to pour happiness into lives and become the pride of great British hospitality. We have something special, deeply rooted in our 220-year brewing and pub history, creating the business we are proudly known for today. Still today our 39,000 strong team are the guardians of what’s wholly British, the pub experience.
Job Description
As a Commercial Marketing Executive, you will support the delivery of commercially led marketing activity across food and drink propositions, promotions and key trading events, helping to drive guest spend, visit frequency, sales growth and profitability across our Premium Pubs estate.
Working as part of the Premium Ventures Brand & Marketing Team, you’ll play a key role in bringing commercial plans to life. From analysing performance data and guest insights to supporting proposition launches and activations, you’ll help ensure our marketing activity is commercially effective, insight-led and delivered seamlessly across our pubs.
As Commercial Marketing Executive, you will…
- Support the delivery of food and drink propositions, promotions and key trading activities across the Premium Pubs estate
- Analyse performance data, guest insights and market trends to identify opportunities for growth and optimisation
- Assist with proposition development, activation planning and in-pub implementation
- Maintain activation schedules and support campaign set-up within EPOS/till systems
- Ensure all activity is accurately implemented across pubs and delivered on time
- Track and report on campaign and proposition performance, providing actionable recommendations
- Monitor competitor activity and market trends to inform future planning
- Work closely with Marketing, Operations and wider Support Centre teams to ensure effective execution of activity
- Maintain accurate campaign data and support continuous improvement through a data-led approach
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What you’ll bring…
- Experience in a marketing, commercial marketing or insights-focused role
- Strong analytical skills with the ability to interpret data and identify trends
- Excellent attention to detail and strong organisational skills
- Confidence managing multiple projects and priorities simultaneously
- A commercial mindset with an interest in food, drink and hospitality
- Strong communication and stakeholder management skills
- Proficiency in Excel and other Microsoft Office applications
- A proactive, collaborative approach and a passion for delivering great results
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Additional Information
We’re all about rewarding our team’s hard work, that’s why…
- You’ll receive a competitive salary, pension contribution as well as:
- The chance to further your career across our well-known brands – as one of the industry's top apprenticeship providers, we can provide training and development at each level of your career.
- Discount of 33% for you and 15% for your loved ones on all of our brands – so you enjoy your favourite food and drink at a discount.
- Free employee assistance program – mental health, well-being, financial, and legal support because you matter!
- Discount of 50% for you and 25% for your loved ones at our Greene King Inns and hotels. – so you can enjoy a weekend away without breaking the bank.
- Refer a friend – who do you know who could be interested in a new role? When they are placed, you could earn £1,500 for referring them!
- Wagestream – access your wage before payday for when life happens.
- Retail discounts – Receive up to 30% off at Superdrug, exclusive discounts with three mobile along with many more…
Salary
- Advertising: Competitive Salary
- Dept. L4/House: Premium Marketing - 99859
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