Red Flag Alert
Content & Campaigns Manager
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Who is Red Flag Alert?
Red Flag Alert is a Manchester-based business intelligence and risk platform. We hold live data on every UK company and use it to tell our clients three things: who to sell to, who to onboard, and who is about to fail. Our insolvency prediction, company credit, KYB, AML screening and identity verification products are used by businesses that cannot afford to be wrong about who they do business with.
Clients include Kier, Huws Gray and Stark in construction, Close Brothers, Santander and iwoca in financial services, RSM, AAB and Sedulo in accountancy, and DWF and Kennedys in legal.
The business is scaling fast, and marketing is being built from the ground up around that: new leadership, a market-leading product, and a blank sheet to build the engine that turns real demand into pipeline. This role joins at the start of that build, not at the end of it.
The Role
This role brings our content and campaigns output together under one person, in-house and full-time — replacing what used to be split across a Campaigns Manager and a freelance copywriter. One person orchestrating output beats two half-time specialists who each own a slice.
You'll own the always-on content calendar, write or commission the copy across every campaign and channel, and run our webinar programme and newsletter — working daily with Design and taking the targets and briefs from our Marketing Operations Manager and turning them into campaigns that actually land.
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No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
No direct reports today, but this is a role we expect to grow a team around as the function scales — plenty of room to build that out with the right person.
Key Responsibilities
- Content calendar — own the always-on content calendar: thought leadership, guides and reports, planned around what our audience actually cares about.
- Reactive content — own reactive “newsjack” content when relevant legislation or market events break, turning it around fast while it's still relevant.
- Webinar programme — plan, run and promote our webinar programme end-to-end, from topic and speakers through to follow-up.
- Newsletter — own the newsletter, from content and copy through to send.
- Copywriting — write or commission the copy across content, campaigns and web, and work daily with Design to get it into market.
- Campaign delivery — take the targets, lists and briefs from Marketing Operations and turn them into finished, multi-channel campaigns.
- Brand & messaging — keep tone of voice and messaging consistent across every piece of content and every campaign.
- Reporting — track how content and campaigns perform, and feed what's working back into planning.
Who We Are Looking For
- Strong, versatile B2B writing ability — comfortable across thought leadership, guides, reports and fast-turnaround reactive content.
- Experience running an always-on content calendar while still being able to react fast when something in the market changes.
- Proven campaign management experience — planned and delivered multi-channel campaigns before, not just contributed to them.
- Has run a webinar programme and an email newsletter end-to-end, not just supported one.
- Comfortable working daily alongside a Design team — briefing, reviewing and iterating quickly.
- A nose for a story — you can spot when a regulatory or market change is worth a fast reactive piece.
- Comfortable using AI tools day to day — for research, first drafts, repurposing and speeding up production — so you can scale output without dropping quality; you still bring the judgement and the polish.
- Excellent attention to detail — this role is what turns Marketing Ops' data and targets into something people actually read.
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Nice to Have
- Previous in-house content role in data, risk, financial or professional services.
- SEO / AEO familiarity.
- Video or webinar production experience beyond just presenting.
Why Join
- A market-leading product with a well-established business behind it, and a real story to tell — the chance to shape how we say it.
- Genuine autonomy to build and own this function your way, not a rigid playbook.
- Manchester city centre office on Peter Street, with hybrid working.
- Regular company socials, a great benefits package, and — yes — Greggs on a Thursday.
- A fun, close-knit team that works hard and doesn't take itself too seriously.
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