Zachary Daniels
Content Creator
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Content Creator - Wellness
Location: Lancashire
Salary: Up to £40k
Benefits:
- Pension scheme
- Private healthcare
- Annual company performance-based bonus
- 25 days' holiday plus bank holidays
- Company events and team activities
- Employee discount on company products
- Free on-site gym
About the Role
Are you a creative, hands-on Social Content Creator who knows how to turn a great idea into scroll-stopping content? This is an opportunity to join a fast-growing business in the fitness and wellness space, creating engaging social-first photography and video that entertains, educates and drives genuine audience engagement.
Key Responsibilities
- Shoot and produce high-quality photography and video for organic and paid social media campaigns, from initial concept through to final delivery.
- Lead content shoots across studio environments, on-location settings and live events.
- Repurpose creative briefs into multiple platform-specific assets, tailoring each piece to audience behaviour and channel requirements.
- Manage the end-to-end production process, including filming, editing, sound design, captions and final exports.
- Identify emerging social media trends and opportunities to connect products, launches and customer stories with relevant online conversations.
- Produce reactive content quickly, responding to trending topics and cultural moments while they're still relevant.
- Stay up to date with TikTok, Instagram Reels and wider fitness, health and wellness culture.
- Transform product features, technical information and brand messaging into entertaining, accessible and engaging social content.
- Bring humour, personality and creativity to content while maintaining product accuracy and brand credibility.
- Develop fresh ideas, creative concepts and repeatable content formats that keep audiences coming back.
- Create native content for TikTok, Instagram and Reels, understanding how formats, audiences and viewing habits differ across platforms.
- Experiment with new platform features, editing styles and content formats to identify opportunities for growth.
- Work closely with the Creative Content Director to deliver content that aligns with the brand's tone, creative direction and wider objectives.
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About You
- Proven social content creation experience: At least three years of experience producing engaging social media content, supported by a strong portfolio of work.
- Photography and videography skills: Confidence shooting and editing content across studio, location and live environments.
- Strong editing expertise: Experience using Adobe Creative Suite and relevant video editing, design and social media creation tools.
- Creative storytelling ability: A talent for turning everyday fitness, nutrition, training and recovery moments into compelling content.
- Platform knowledge: A strong understanding of TikTok, Instagram Reels and the formats that drive audience engagement.
- Cultural awareness: Genuine enthusiasm for internet culture, emerging trends and conversations across the health, fitness and wellness sectors.
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Why Apply
- Join a fast-growing business in the fitness and wellness space.
- Take creative ownership of social content across TikTok, Instagram and Reels.
- Turn fresh ideas and emerging trends into engaging, shareable content.
- Work alongside an ambitious creative team with the freedom to experiment and innovate.
- Make a genuine impact on brand growth, audience engagement and social media performance.
- Enjoy a varied, hands-on role spanning photography, videography, editing and creative concept development.
- Help shape the future of a growing brand and build a standout creative portfolio.
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