Varley
Content Creator / Videographer - London
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About Varley Clothing
Varley is a contemporary fashion brand for the modern woman. Founded in 2015 by husband-and-wife Lara and Ben Mead, we are an international, family-run business headquartered between London, Los Angeles, and New York.
We create year-round collections designed to build an elevated wardrobe for how women live and move. From knitwear and outerwear to everyday staples and active pieces, our collections blend style, function, and versatility.
Varley exists to instil quiet confidence through meaningful connections that enhance everything women already are. As women’s lives evolve, so do we.
Our international family-run team is 85% female, making us proud to be a brand for women, by women. We are guided by two core beliefs: the pursuit of quality in everything we do and looking after one another.
Role Overview
We are looking for an experienced and highly accomplished Content Creator / Videographer to join Varley on a three-month fixed-term contract.
This is a hands-on role for someone with significant experience creating high-quality content within fashion. You will be confident across the full content process, from interpreting a top-line brief and shaping the creative approach through to shooting, directing, editing and final delivery.
Video will sit at the heart of the role. You will have strong technical knowledge across cameras, lenses, lighting, audio and editing, alongside a highly developed visual eye and a strong understanding of fashion, social content and contemporary brand storytelling.
Working closely with our Brand, Creative and Social teams, you will create content across social-first storytelling, campaign shoots, behind-the-scenes, founder and team content, product stories, interviews, events, retail and internal communications.
We are looking for someone dynamic, self-sufficient, and creatively confident who can recognise a strong story, understand the best way to capture it and execute it to an exceptional standard.
You will create, capture, and edit high-quality video and supporting imagery across Varley’s social, brand and internal platforms, working across studio, location, retail, travel, events, and campaign environments.
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You will take top-line briefs from Brand, Creative and Social and translate them into clear and engaging content approaches, bringing your own ideas, experience, and recommendations to the process.
You will work closely with the Brand Social Media Manager and Creative team to ensure content feels socially relevant while remaining consistently aligned with Varley’s wider visual identity.
You will capture a broad range of content including campaign and behind-the-scenes footage, product and styling stories, fittings, interviews, founder content, store activations, internal storytelling and more documentary-led moments.
You will be confident working with models, founders, employees and external talent, creating an environment in which people feel comfortable on camera. Where required, you will help structure interviews and formulate questions that result in natural and engaging content.
You will own the post-production of the content you capture, including editing, audio, colour, pacing, graphics, captions and delivery across different social and digital formats.
You will also advise on the most appropriate cameras, audio, lighting, and equipment for different projects and help maintain a high technical standard across our in-house content production.
Key Skills & Experience / The Ideal Candidate
You will have significant professional experience producing content for established fashion, luxury, lifestyle or similarly elevated consumer brands.
You will have a strong portfolio demonstrating an exceptional standard of videography, editing and storytelling, with clear evidence of work you have personally shot, directed and edited.
You will be highly skilled across professional camera systems and editing software and confident working with lighting and audio in both controlled and fast-moving environments.
You will have a strong understanding of short-form and social-first content, alongside the ability to create more considered brand and documentary-style storytelling.
You will understand fashion brand nuance and how to balance creative ambition, commercial requirements and social relevance without compromising the identity of the brand.
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You will be highly organised, proactive, and comfortable managing multiple projects and tight deadlines.
Most importantly, you will bring strong creative judgement, technical confidence, and the ability to consistently turn ideas and real-world moments into engaging, beautifully executed content.
Our People
We think of ourselves as an international family-run business that embodies our founders’ commitment to creating timeless collections for the modern woman. What started as a company of two has grown into a close-knit team of thinkers, creators, and innovators, taking care of our clothes, each other, and our community. Split across the UK and USA, our team is 85% female, making us proud to be a brand for women, by women. We are guided by two core beliefs: the pursuit of quality in everything we do and looking after one another. Everything else should take care of itself.
Our Values
We are the sum of many parts
We promote diversity, inclusivity, and teamwork. Our successes and failures are shared as a team.
We pursue quality in everything we do
Growth comes from continuous improvement across every aspect of our business.
We embrace possibility and push boundaries
We encourage innovative thinking and challenge ourselves to achieve extraordinary outcomes.
Data-driven decisions and purposeful actions
We prioritise thoughtful analysis and informed decision-making.
Our brand is timeless and valuable
We protect and enhance the long-term value of our brand.
We never compromise our product
Our product is defined by quality, not price.
We respect and exceed customer expectations
Our goal is to turn customers into passionate advocates.
We choose partners who reflect our values
We collaborate with partners who uphold the same standards we do.
We grow our brand by empowering others
We support the growth of those around us and build meaningful connections.
Responsibility is at the core of everything we do
We prioritise ethical practices and sustainability.
Kindness is our guiding principle
Respect, empathy, and understanding shape how we work together.
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