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Content Designer
Career Level: 9
Location: London
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence.
Visit us at: www.accenture.com/song
As a Content Designer...
Purpose
Deliver content design that helps users find, understand, and act on the information that matters most — contributing to the creation of clear, accessible, and compelling digital content across client engagements.
Orientation
- Apply content design principles across projects;
- Shape content artefacts and product experiences;
- Collaborate with UX, product, research, and service designers;
- Develop your voice and point of view on content as a design discipline.
Expectations
- Be adventurous.
- Bring a vision.
- Make an impact.
- Rely on empathy.
- Nurture collaboration.
- Stay transparent.
- Be bold and generous in all you do.
More about the role...
Craft
- Run and support content design activities, including workshops, user interviews, content critiques, and collaborative working sessions.
- Create content and key content design deliverables including content style guides, content matrices, copy decks, and collaborate on design system documentation.
- Define content requirements based on relevant business objectives, technical constraints, and accessibility considerations.
- Determine information architecture and content structure at the project level.
- Apply accessibility guidelines and plain language principles as a baseline in all content work.
Project
- Support the delivery of end-to-end content design, taking ownership of defined workstreams while collaborating with design leads and team members.
- Facilitate communication across disciplines at the project level to create alignment and improve ways of working.
- Manage your own time and output effectively within project timelines.
Client
- Work with client teams to understand user needs, business priorities, and brand context.
- Present content thinking clearly, using the right level of feedback to build alignment and support iteration.
- Support new business development by providing content design expertise to pitches, proposals, and client conversations.
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Community
- Attend and contribute to studio and community events and workshops.
- Share examples, learnings, or approaches that help build content design practice across the team.
Requirements
Years of Experience
- 3–5 years of relevant experience in content design, UX writing, digital design, or content strategy, with examples of work on digital products or services.
- Familiarity with accessibility guidelines and plain language principles.
- Bachelor's degree or equivalent experience in Information Science, Design, Journalism, English Studies, Linguistics, or a related field.
Skillset
- Experience translating business and customer requirements to shape narrative and content strategy across touchpoints.
- Experience applying accessibility guidelines and designing to industry-recognised standards.
- Experience running online and offline workshops and interviews to validate design decisions.
- Working knowledge of the content landscape, including content design, content strategy, information architecture, and content operations.
- Use evidence, feedback, and performance signals to create and evolve content to meet user and business needs.
- Strong interpersonal skills and the ability to thrive in collaborative, multi-disciplinary teams.
Set Yourself Apart
- Previous work utilising GDS (Government Design System) or equivalent public sector content standards.
- Experience contributing to content within a design system.
- Show curiosity about AI and emerging technologies, including how they may support content design, research synthesis, prototyping, and responsible experience design.
Personal
- Believe strategic thinking should be supported by tangible solutions that help clients connect to their users through memorable experiences.
- Understand content design as a discipline and a practice and actively develop your expertise.
- Demonstrate an ability to deliver what you commit to do, with care and quality.
Portfolio Requirement
Applications should include a portfolio demonstrating content craft, process, decision-making, and relevant experience across digital products or services.
What's in it for You
In addition to a competitive salary package, you will benefit from an extensive rewards offering including 25 days' annual leave, private medical insurance, and 3 additional days' leave per year for charitable work of your choice.
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- Flexibility and mobility are required to deliver this role. There will be a requirement to spend meaningful time on-site with clients, partners, and teams to enable the delivery of the first-class experiences we are known for.
- Some clients require background checks. You will need to complete a Baseline Personal Security Standard (BPSS) to confirm your identity, criminal record, right to work, and residency.
- Comfortable with hybrid working. Every project is different, but we love our team to be in the studio and in our client's office to work collaboratively.
Accenture is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments, and other organizations build their digital core, optimize their operations, accelerate revenue growth, and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data, and AI with unmatched industry experience, functional expertise, and global delivery capability. Our broad range of services, solutions, and assets across Strategy & Consulting, Technology, Operations, Industry X, and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners, and communities.
Visit us at www.accenture.com
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, sexual orientation, gender identity or expression, marital status, citizenship status, or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.
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