Carbon
Content Strategist
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About Carbon
We are an AI transformation firm helping European SMEs and mid-market businesses navigate the most consequential technological shift of our generation: artificial intelligence.
We embed teams of consultants and AI engineers directly into our clients’ organizations to fundamentally reset how work gets done. That means going beyond the automation of repetitive processes that characterize much of the AI deployment market. We rethink workflows, organizational structures and, where necessary, entire operating models around what AI now makes possible, with the aim of delivering step-changes in productivity, speed and business performance.
Our conviction is simple:
AI is not another software cycle. It represents a new technological paradigm.
The businesses that win will not simply be those that adopt AI fastest. They will be those willing to redesign themselves around what AI makes possible.
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About the Role
We are looking for a freelance Content Strategist to shape how Carbon shows up in the market. This is a remote, part-time contract of around 10 hours a month.
You will not be writing every post yourself. You set the direction: what we talk about, who we talk to, and why it should matter to them. Our team executes against your plan.
To the founders and executives reading our content, you are the reason Carbon is worth listening to.
What You’ll Do
- Set the direction. Build a monthly content plan across LinkedIn, our blog and our website, tied to the buyers we want to reach.
- Sharpen the message. Turn Carbon’s view on AI transformation into clear, specific angles that founders and leadership teams care about.
- Brief the work. Write clear briefs so the team can produce content that stays on message.
- Learn what lands. Review each month what worked and what did not, and adjust the plan.
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What You’ll Bring
- Content strategy experience. 3+ years shaping content for B2B companies, ideally in consulting, technology or professional services.
- Genuine curiosity about AI. You follow the space on your own time and have a view on where it is going.
- A point of view. You will tell us when an idea is weak and offer a better one.
- High agency. You work out what should happen next without being chased.
- Language fluency. Fluent, confident written English.
The Details
- Location: Remote, Europe.
- Commitment: Around 10 hours a month, freelance contract.
- Compensation: Hourly retainer.
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