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Content Strategist
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Senior Content Strategist (Social First)
📍 London / Hybrid
📅 Start: W/C 14th September
⏱ Duration: 3 Weeks (Full Time)
💰 Rate: £450 per day
✅ Outside IR35
🏢 Hybrid Working (TBC)
We're partnering with a leading financial services brand to find a Senior Content Strategist who can shape a social-first content strategy focused on driving engagement, consideration and quality traffic across key direct-to-consumer investment propositions.
This is a fast-paced strategic engagement where you'll build the foundations for a scalable content ecosystem spanning paid and organic channels.
What you'll be doing:
- Define and prioritise audience segments and customer journeys across consideration-stage prospects
- Develop content pillars and messaging frameworks covering investment education, retirement planning, financial wellness and seasonal moments
- Create channel playbooks across LinkedIn and Meta, with strategic evaluation of Instagram opportunities
- Build creator, influencer and thought leadership strategies to enhance reach and relevance
- Design scalable content formats, editorial themes and asset repurposing models
- Establish measurement frameworks linking engagement metrics to consideration and conversion outcomes
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What we're looking for:
- Proven experience as a Senior Content Strategist within an agency, financial services, fintech or complex corporate environment
- Deep expertise in social-first content strategy and audience segmentation
- Strong understanding of LinkedIn, Facebook, Instagram and creator ecosystems
- Experience building scalable content frameworks and editorial models at pace
- Ability to connect upper-funnel engagement activity to lower-funnel business outcomes
- Confident stakeholder management and presentation skills, with experience influencing senior marketing leaders
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If you're a strategic thinker who thrives on creating content engines that drive measurable results, we'd love to hear from you.
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