Major Players | B Corp™
Creative Performance Strategist
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Job Title: Creative Strategist @ High-Growth Retail Brand
Location: Central London (3 days in-office)
Job Type: Full-Time, Permanent
Salary: £60,000 - £70,000 base + bonus + incentives, DOE
A fast-growing, challenger D2C brand is looking for a Creative Strategist to join their high-performing growth team and help drive the next phase of paid social creative.
The business has built a genuine reputation for producing some of the best-performing DTC creative in the UK, with a lean, ambitious team behind it. They're now looking to add another strong strategist into the mix to keep that momentum going.
This is a hands-on, hybrid role for someone who's just as comfortable developing ad concepts as they are getting in front of the camera or into the edit to bring them to life. You'll work closely with a highly experienced creative lead and play a key role in shaping test-and-learn creative across Meta and TikTok.
If you're entrepreneurial, love owning things end-to-end, and want to be part of a brand that's already proven its product-market fit and is scaling fast, this is a brilliant next step.
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Key Responsibilities
- Proactively research competitors and develop original ad concepts to take into production
- Own the creative process end-to-end: concept, film, edit and deliver
- Use performance data and insights to inform new creative and iterations
- Clearly communicate test results to stakeholders and use feedback to sharpen future creative
- Work closely with the wider growth team to keep a strong pipeline of testable creative
Skills & Experience Required
- Experience making content for Meta and/or TikTok, either for a brand or your own channels
- A natural storyteller with a strong instinct for hooks, pacing and ad structure
- Comfortable filming yourself and being on camera
- Confident working autonomously and taking full ownership of your output
- Familiarity with tools like CapCut or similar mobile editors is a plus, not essential
- 1+ years' experience in content creation or digital marketing; strong Meta/TikTok-led DTC experience considered, agency background welcome
Why Apply?
- Join a brand with a genuine reputation for producing top-tier DTC creative
- Real scope for progression, with management opportunities as the team grows
- Base salary plus bonus, performance-based incentive scheme and share options
- Work in a fast-moving, hustle-friendly culture where effort is directly rewarded
- Be part of a brand with proven traction and serious growth ambition
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If you would like a confidential chat about this role or your next career move, please get in contact with: coco.young@majorplayers.co.uk
Major Players are the UK's leading digital, marketing, and creative talent agency, and over the last 30 years we've consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law.
For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/
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