Adcrate
Creator Team Lead
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Job Title: Creator Team Lead
Location
Fully Remote (UK/EU)
Commitment
Full time (operating in UK/EU hours)
Reports to
Leadership Team
Experience Level
Graduate / Early Career
Salary Range
Salary is dependent on experience
Company
Adcrate Ltd
About Adcrate
Adcrate is a fast-growing, AI-driven performance marketing agency helping eCommerce and digital product brands scale through creative that converts and paid media that performs. We combine data, testing, and bold ideas to drive real growth for our clients. We’re a fully remote team of strategists, video editors, and performance experts spread across the globe - agile, ambitious, and always experimenting. We move fast, stay curious, and genuinely care about doing great work.
The Role
As our Creator Team Lead, you’ll take ownership of the day to day running and continued development of our Creator function.
You’ll lead and support our Creator team, keeping visibility across sourcing, workloads, creator projects and upcoming requirements to make sure everything stays organised and moving. You’ll work closely with our Creative Strategy team to understand what they need from creators, help maintain a high standard of sourcing and step in when there are blockers or more complex briefs to solve. This is a hands-on leadership role. While your main focus will be leading the function and the people within it, you’ll still get involved in creator sourcing for selected priority brands, creator relationships and coordinating in-person shoots when needed.
We’re looking for someone who loves building great processes, developing people and bringing organisation to a fast-moving environment, while still having a really strong understanding of creators, UGC and performance-led content.
What you’ll be doing
- Leading the Creator team, including regular 1:1s, feedback, development and day-to-day support
- Keeping visibility across team workload and capacity, making sure work is distributed effectively and the team has the support they need
- Overseeing creator sourcing and active creator projects across our brands, ensuring deadlines, quality and expectations are being met
- Supporting the team with more complex briefs, difficult to source requirements, creator issues and other escalations
- Working closely with Creative Strategists to understand upcoming creator requirements and make sure sourcing is aligned with what each brand needs
- Maintaining a high standard of creator sourcing across the team and helping develop what “great” looks like as the function grows
- Owning and continuously improving our creator processes, workflows and ways of working
- Keeping oversight of our Creator Pool and internal creator tracking, ensuring information is organised, accurate and useful
- Building a strong network of reliable, high-quality creators and identifying opportunities to continue working with top performers
- Spotting recurring issues, gaps or bottlenecks across the creator journey and putting solutions in place
- Keeping leadership and relevant teams updated on capacity, sourcing progress, delays and any risks or blockers
- Remaining hands-on with creator sourcing and coordination for selected priority brands where needed
- Coordinating in-person creator shoots, including creator selection, availability, communication and logistics
- Supporting creator payment processes and making sure Finance has the information needed to keep payments moving
- Helping onboard and train new Creator team members as the function continues to grow
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What we're looking for
- You have 1+ years of experience within creator sourcing, influencer marketing, UGC, creator partnerships or a similar space
- You have previous experience leading, managing or mentoring a team
- You understand the full creator journey, from sourcing and outreach through to briefs, footage, feedback and delivery
- You have a strong eye for creator quality and understand how to match the right creator and content style to different brands
- You’re confident managing multiple priorities and keeping visibility across a busy pipeline of creator projects
- You’re comfortable giving feedback, having difficult conversations and supporting people in their development
- You’re highly organised and naturally look for ways to make processes clearer, smoother and more efficient
- You’re proactive when something isn’t working — you don’t wait for problems to become bigger before addressing them
- You’re confident working cross-functionally and communicating with different teams
- You understand UGC and performance-led creative, and ideally have experience within eCommerce/DTC brands
- You’re comfortable working independently and taking real ownership within a fast-moving remote environment
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Team Interaction
- 💬 Slack: is where everything happens. Whether it's client wins, creative feedback, questions, memes, gifs, or sharing what you're up to at the weekend, it's the heart of our remote team.
- 📞 Weekly Calls & Creative Training: We hold weekly team check-ins, creative reviews and training sessions to keep everyone connected and continuously learning. It's a chance to bounce ideas around, challenge thinking and sharpen your creative skills. Calls are typically held between 2pm-6pm GMT on Mondays and Wednesdays.
- ✈️ Retreats & Team Socials: We're a remote-first business, but we love getting together in person too. Every year we bring the team together to celebrate wins, reflect on progress and have some fun. So far, we've taken the team to Thailand, with Summer and Winter Socials, team meet-ups and retreats continuing to be a big part of our culture.
- 📈 Growth & Development: We're big believers that growth doesn't stop once you're hired. Whether it's learning from the team around you, joining creative training sessions, taking on new challenges or developing your leadership skills, we'll support you in growing both personally and professionally.
- 🎉 Culture: Building a strong remote culture is incredibly important to us. From Quarterly Games Days and team lunches to wellness sessions, challenges and virtual events, we're always looking for new ways to bring the team together and make Adcrate a fun place to work.
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