Blu Digital
CRM and Digital Marketing Executive - Up to £35,000
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We’re looking for a CRM & Digital Executive to join our client’s marketing team and take ownership of the day-to-day execution across lifecycle marketing, CRM, and website content. You’ll help build and maintain the automated customer journeys that nurture leads, convert trials, improve engagement, and bring customers back, with your work directly supporting sustainable growth.
You’ll turn briefs and objectives into clear, engaging customer communications, owning the copy, build, testing, and execution of onboarding, nurture, retention, and win-back journeys. You’ll also bring campaigns to life by building and testing emails, landing pages, and forms, while making sure every detail works as intended before going live.
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Alongside CRM activity, you’ll manage website and landing page updates through the CMS, including content and SEO-related changes briefed by the Organic Growth & Content Manager. You’ll report on email and lifecycle performance, including engagement and conversion metrics, and use what you learn to help the wider marketing team improve future activity.
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We’re looking for someone with experience in a similar role who is highly organised, detail-oriented, and confident managing competing priorities across multiple stakeholders. Hands-on experience with CRM and email platforms such as Intercom, Customer.io, Klaviyo, HubSpot, or ActiveCampaign, plus confidence working in a CMS such as Webflow or WordPress, will be valuable. This is an ideal opportunity for someone who wants to develop their skills across CRM, lifecycle marketing, and digital execution, with plenty of hands-on responsibility, senior guidance, and the chance to make a visible impact in a growing business.
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