Harnham
CRM Consultant (Bloomreach & Klaviyo)
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CRM Consultant (Bloomreach & Klaviyo)
Agency - Retail Client
London
£375-£400 per day - Outside IR35
An exciting opportunity has arisen for an experienced CRM Migration Consultant to support a major retail and ecommerce transformation project. This assignment will play a pivotal role in migrating a sophisticated CRM ecosystem from Bloomreach to Klaviyo, helping shape future customer engagement, automation, segmentation, and data strategy. The project offers the chance to work across CRM, data, and technology teams while influencing how customer communications are delivered at scale.
The Company
They are a growing digital consultancy delivering CRM, lifecycle marketing, and customer experience projects for leading consumer brands. Their team partners closely with clients to solve complex marketing technology challenges and deliver measurable outcomes. With a strong pipeline of CRM transformation work, they are seeking a specialist contractor to support a high-profile migration programme and contribute to future engagements.
The Role and Deliverables
- Lead the CRM discovery phase for a migration from Bloomreach to Klaviyo, translating existing campaign functionality into future-state requirements
- Define CRM, data, and event-tracking requirements and collaborate with technical stakeholders to ensure successful implementation
- Review existing segmentation, customer profiles, data structures, and marketing automation workflows to determine migration priorities
- Build and configure Klaviyo campaigns, customer journeys, templates, segments, and automated flows
- Support integration planning and QA activities across customer data sources and marketing technology platforms
- Provide best-practice guidance on CRM architecture, campaign design, data modelling, and lifecycle marketing execution
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Your Skills & Experience
- Strong hands-on experience with both Bloomreach and Klaviyo in a CRM, lifecycle marketing, or marketing automation capacity
- Proven ability to assess complex Bloomreach implementations and translate requirements into scalable Klaviyo solutions
- Experience building customer segments, automated journeys, triggered campaigns, and CRM reporting frameworks
- Comfortable defining event-tracking requirements and working closely with data and engineering teams
- Experience testing and validating CRM data integrations and marketing automation workflows
- Ability to manage stakeholders, gather requirements, and communicate technical concepts to non-technical audiences
- Experience within retail or ecommerce environments
- Exposure to Customer.io would be highly advantageous
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How to Apply
If you have strong Bloomreach and Klaviyo experience and are interested in leading a high-impact CRM migration project, please apply with your latest CV for immediate consideration.
Desired Skills and Experience
- Strong hands-on experience with both Bloomreach and Klaviyo in a CRM, lifecycle marketing, or marketing automation capacity
- Proven ability to assess complex Bloomreach implementations and translate requirements into scalable Klaviyo solutions
- Experience building customer segments, automated journeys, triggered campaigns, and CRM reporting frameworks
- Comfortable defining event-tracking requirements and working closely with data and engineering teams
- Experience testing and validating CRM data integrations and marketing automation workflows
- Ability to manage stakeholders, gather requirements, and communicate technical concepts to non-technical audiences
- Experience within retail or ecommerce environments
- Exposure to Customer.io would be highly advantageous
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