What You Will Be Doing

• Owning Defined CRM Areas – You'll take full ownership of specific, well-defined areas of the B2B CRM programme (for example, reactivation or growing wallet share), managing them end-to-end.
• Managing Messaging Flows – You'll build and maintain messaging flows and logic charts within HubSpot, working with the CRM Manager to keep segmentation and automation running smoothly.
• Copywriting & Chart Analysis – You'll write clear, on-brand copy for newsletters, feature announcements, and CRM campaigns, and be comfortable reading and interpreting performance charts to guide your work.
• Calendar & Volume Management – You'll help manage the CRM sending calendar and coordinate the volume and timing of feature announcements and messages, keeping momentum even during high-volume periods.
• Cross-Functional Collaboration – You'll work closely with Marketing, Customer Experience, and Product teams to design and deliver ad hoc communications and automated workflows that support partner engagement and conversion.
• Learning HubSpot In Depth – You'll build genuine proficiency in HubSpot's Marketing Hub, learning best practices and CRM logic from the CRM Manager as you grow into greater ownership over time.
• Process & Best Practices – You'll follow CRM best practices, keeping campaigns aligned with data hygiene standards and compliance requirements.
• Reporting & Insights – You'll track the performance of your owned campaigns and prepare regular updates for the CRM Manager, sharing learnings and ideas for improvement.

This list is not exhaustive and there may be other activities you are required to deliver.

What We Look For

• Exposure to CRM tools, ideally HubSpot; hands-on experience with Braze is a plus but not required.
• The right attitude above all: an entrepreneurial, solutions-driven mindset with a genuine interest in CRM and a strong sense of ownership.
• Comfort reading and interpreting data charts, and translating them into clear next steps.
• Strong copywriting skills and the ability to write in a clear, on-brand tone for different audiences.
• Basic knowledge of HTML is a plus.
• Good communication skills, with the confidence to work closely with a small, fast-moving team.
• Ability to build strong working relationships across Marketing, Customer Experience, and Product.
• Comfortable working in a fast-paced environment with shifting priorities and multiple deadlines.
• This is an in-person role, based in our office.

Reporting & Interview Process

• You'll report directly to the Head of Product
• The interview process has two stages: the first with the Product Manager, including a practical CRM task; the second with the Head of Product and CRM Manager to assess culture fit and core skills.