Robert Walters
CRM Executive
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CRM Executive
Location: Charterhouse Street, London
Contract: 6-12 months
Work Setup: Hybrid - 3 days in the office (Tuesday to Thursday) 8:30/9AM-5PM
Who We Are
Robert Walters is the world's most trusted talent solutions business. Across the globe, we deliver recruitment, outsourcing, and talent advisory services for businesses of all sizes, opening doors for people with diverse skills, ambitions, and backgrounds.
Who You Will Work With
Our client is a global organisation operating across the natural resources and consumer goods sectors. With operations spanning areas such as production, commercial activities, technology and retail, the organisation offers a wide range of career opportunities across its global business. It is committed to employee development, safety, sustainability and fostering an inclusive working environment.
What You'll Do
- Lead the planning, delivery and optimisation of multi-channel CRM campaigns, ensuring timely execution and delivering engaging customer experiences that support business objectives.
- Design and enhance customer lifecycle journeys, working closely with marketing, content, translation and technology teams to deliver relevant and consistent communications across key touchpoints.
- Champion the effective use of Salesforce Marketing Cloud and Service Cloud, supporting campaign execution, platform improvements, testing activities and user adoption.
- Drive data quality and audience management initiatives, maintaining CRM database integrity, segmentation effectiveness and compliance with best-practice data governance standards.
- Identify opportunities to improve campaign performance, using testing, experimentation, competitor insights and industry trends to optimise customer engagement and results.
- Transform data into meaningful business insights, delivering reporting, analysis and actionable recommendations that inform decision-making and drive commercial performance.
- Collaborate across commercial, marketing and operational teams, building strong stakeholder relationships, sharing knowledge and contributing to a culture of innovation, continuous improvement and customer focus.
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What You Bring
- 3-5 years' experience in CRM, client engagement, clienteling, customer insights, analytics, or a similar role.
- Experience within a luxury or premium retail brand, with a strong understanding of high-value customer expectations.
- Head-office or corporate experience preferred, ideally supporting CRM, marketing, or customer programmes.
- Proven experience using customer data and databases to improve engagement, retention, and customer experience.
- Hands-on experience with Salesforce Marketing Cloud and/or Service Cloud.
- Strong analytical skills, with advanced Excel proficiency and experience using Power BI or similar reporting tools.
- Excellent communication, organisation, and stakeholder management skills, with a collaborative and commercially minded approach.
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What's Next
If you are ready to take the next step, apply now! Successful applicants will be contacted directly by a recruiter to discuss the role more.
We are committed to creating an inclusive recruitment experience. If you require support or adjustments to the recruitment process, our Adjustment Concierge Service is here to help. Please feel free to contact us at adjustments@robertwalters.com to discuss how we can support you.
This position is being recruited on behalf of our client through our Outsourcing service line. Resource Solutions Limited, trading as Robert Walters, acts as an employment business and agency, partnering with top organizations to help them find the best talent. We welcome applications from all candidates and are committed to providing equal opportunities.
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